Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The pandemic had a huge impact on pet ownership in Saudi Arabia and also led to rising awareness of pet health issues as well. In 2019 the pet population in Saudi Arabia was 1.4 million, but by the end of the pandemic in 2023 this number had doubled…
Pet care continues to see dynamic double-digit growth in value and volume terms in Saudi Arabia with it having become one of the most dynamic industries in the Kingdom. This dynamism is being driven by the huge investment made by major pet care…
Other pet food continues to see dynamic growth in value and volume terms in 2024, continuing the patter seen in the second half of the review period. This dynamism is in part thanks to the increasing openness of the culture in the Kingdom with…
Sales of dog food continue to see dynamic double-digit growth in value and volume terms in 2024, continuing the pattern seen throughout the review period. Sales have continued to be positively impacted by the rapid rise in dog ownership in Saudi…
Cat food dominates pet care sales in Saudi Arabia with the category continuing to see dynamic double-digit growth in value and volume terms in 2023. This is largely due to the growing population pet cats and increasing awareness of the benefits of…
The introduction of the excise tax on sugar-sweetened beverages in Saudi Arabia, which came into force on 1 December 2019, has had a notable influence on beverage companies' packaging strategies, particularly evident in the sizes of packs utilised by…
The increasing popularity of the other metal pack type in the Saudi Arabian hot drinks market can be attributed to several factors. One significant driver is the increasing adoption of fresh ground coffee pods, boosted by the growing presence of…
There is limited demand for sun care in Saudi Arabia, with sun protection accounting for the bulk of retail volume sales. While the local climate is very hot and the sun is strong – the Tropic of Cancer passes through the middle of the Kingdom –…
Skin care continued its revival in 2023 having seen declining volume sales during the early years of the review period. With the pandemic over the local population increased with foreign workers returning to the Kingdom in search of employment…
Premium beauty and personal care witnessed more dynamic growth in current value terms in 2023 than mass beauty and personal care. There were a number of factors behind this, although one of the major ones was the increased number of tourists. With…
Thanks to the combined efforts of the government, schools, oral care brands, dentists, paediatricians, and pharmacists, consumers are now more aware than ever of the importance of a regular oral care routine. These factors combined with the increased…