Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Processed meat, seafood and alternatives to meat is witnessing healthy growth in current value and retail volume terms in 2023, continuing the pattern seen in 2022. This positive performance is mainly due to life getting back to normal with consumers…
Saudi Arabia mainly imports its potatoes from Belgium, the Netherlands, and Egypt. However, during the second half of 2022 there were difficulties in importing potatoes from these countries as they experienced poor harvests due to unfavourable…
Breakfast cereals is witnessing healthy growth in 2023 and this is mainly due to the normalisation of life in the Kingdom and the lifting of COVID-19 restrictions. The re-opening of schools and consumers returning to the workplace has had a…
Bread remains a key area of staple foods in Saudi Arabia with it being the largest category in both retail volume and current value terms. Bread accompanies many meals and therefore sales are not generally significantly impacted by factors such as…
The purchasing decisions of consumers are increasingly influenced by health concerns. Rising awareness of health was particularly accelerated by measures from the government in the form of its Healthy Food Strategy to ensure the health of the nation…