Peru

Eye care is another winning category in consumer health in Peru in 2023, with a growing number of people seeking products which will soothe their eyes after spending long hours working and/or studying, in addition to spending long periods of time on…

Herbal/traditional remedies is benefitting from a combination of factors which are pushing consumers towards this area of medicine. One element is the economic context, with high inflation leading to lower consumer purchasing power. In this sense,…

NRT smoking cessation aids is not a notably significant category in Peru. Indeed, such products are niche and not widely available, and have failed to attract consumer’s attention. Smokers prefer to simply maintain their habit or opt for natural and…

Trends seen towards probiotics in dietary supplements are also influencing products for children. Consumer awareness of probiotics was increased during the era of health and wellbeing trends triggered by the pandemic, as people became better educated…

Sleep aids is a winner in consumer health in 2023, thanks to growing consumer awareness around such products and their benefits. This also stems from the era of the COVID-19 pandemic, which triggered both health and wellness trends and instances of…