Peru

Sun care saw the strongest value growth in beauty and personal care in Peru in 2023, with volume also particularly robust. Peru is cited as one of the countries with the highest solar radiation worldwide, according to weather agency El Servicio…

Skin care was a winning category in Peru in 2023, seeing robust value growth and healthy volume growth. This positive trend is supported by the overall health and wellbeing trends which are influencing various beauty and personal care categories, and…

Retail in Peru has experienced a sustained increase in prices since 2021, but the situation has worsened in recent years with inflation soaring and remaining high in 2023. Although local brands are well established in Peru, many of the final products…

Sales of home care saw mixed results in 2023 albeit most categories recorded growth in retail volume terms. The rising cost of manufacturing including supplies, packaging and transportation pushed companies to continue raising their prices. The sharp…

In 2024, snacks in Peru is facing challenges in the form of rising input prices and a decline in domestic consumption. Despite such setbacks, production and exports continue to grow, highlighting a shift in market dynamics. The increase in input…

Savoury snacks in Peru is seeing polarisation in packaging sizes in 2024, with local needs and preferences shifting in line with changing consumptions occasions and economic context. One trend is the growing preference for larger packaging sizes,…

2023 was a year marked by recession in Peru, which directly impacted the consumption of alcoholic drinks. Nonetheless, while sales of more expensive options such as wine and spirits saw a sharp decline in sales in total volume terms demand for beer…

The different members of tobacco in Peru faced different fortunes in 2023. In cigarettes, the illicit market remained a serious threat that continued to undermine progress in a persistent trend. Peru’s economic and social crises are diverting…

Oral care is saw small value growth in Peru in 2023, with volume growth only just managing to achieve a sub-decimal positive figure. However, the baseline demand for oral care supports the category overall. Indeed, as consumers continue to become…

The expansion of depilatories in 2023 was tempered by the growth in in-salon beauty treatments in Peru. Cosmetic hair removal treatments, such as laser treatments, are seeing a growing acceptance among Peruvian consumers, thus impacting the frequency…