Peru

Sweet biscuits, snack bars and fruit snacks in Peru in 2024 is inhabiting a challenge landscape marked by rising input prices and a decline in domestic consumption. This double impact has led to sluggish growth in retail volume sales. Despite a…

In 2023, smokeless tobacco, e-vapour products and heated tobacco recorded rapid and robust rises in Peru, benefitting from trends that left other industry categories untouched. E-vapour products maintained extremely growth in terms of both volume and…

Powders are replacing cubes as the preferred format for stock in Peru. Consumers prefer powders for reasons of practicality, as they are perceived to be easier to use and dissolve. They also come in smaller pack sizes and can be bought in single unit…

Peru has been experiencing a sustained increase in prices since 2021, which slowed down but persisted in 2023.

Abbott Laboratorios SA maintains its lead in weight management and wellbeing, thanks to the success of its Ensure brand in supplement nutrition drinks. Indeed, Ensure holds a strong lead in the category overall, with around a third of all brand…