Mexico

Wine in Mexico registered total volume growth in 2023, with increases seen both on-trade and off-trade. During 2023, although wine imports suffered a considerable contraction due to a succession of frosts, droughts, and torrential rain, with…

Beer in Mexico showed a total volume decline in 2023, as consumption normalised after a rebound to growth during the previous year. On-trade consumption declined slightly, as social gatherings and dining-out decreased compared with previous years,…

Tobacco in Mexico was defined by a series of moves within the legislative framework that have forced manufacturers, retailers and consumers to react. At the beginning of 2023, faced with a government-led ban on the display of cigarettes at points of…

Sugar confectionery packaging, which recorded a decline in its unit volumes when the pandemic hit Mexico in 2020, recorded increasing sales for a third year since then in 2023, continuing its strong post-pandemic recovery. Sugar confectionery in…

In 2023, supermarkets in Mexico registered growth in current value terms, and even saw a more dynamic rate of increase than in the previous year. In fact, during 2022 supermarkets saw a performance well below other channels, such as discounters, as…

In 2023, direct selling achieved positive current value growth for a third consecutive year in Mexico; far exceeding the pre-pandemic level of sales. Despite this strong sales performance, the number of direct selling agents contracted again in 2023,…

Surface care maintained solid but slowing retail volume and current value growth in 2023, with increases seen across most categories. Demand was especially driven by specialised products for the kitchen and bathroom, with kitchen and bathroom…

Jewellery is set to see positive performances in both retail volume and current value terms in 2023. This is largely due to post-pandemic economic recovery, the return to stability in employment, and progress in consumer spending. This is closely…

The health-conscious trend is on the rise in Mexico, leading to increasing demand for products that promote overall wellbeing and offer functional benefits. Local consumers are becoming increasingly aware of the importance of maintaining a healthy…

Sales of fresh food continued to grow in retail volume terms in 2023, with most categories recording growth. The fresh food industry in Mexico was heavily influenced by economic and climatic factors in 2023, as well as international events such as…