Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Lithuania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The number of households is set to slightly decrease, while the average household size will remain unchanged in Lithuania over 2023-2028. Single person households will remain the dominant household type but the fastest household expenditure growth is…
Retail volume sales of cigarettes continued to decline in Lithuania in 2023. Consumers are increasingly aware of the health risks associated with smoking, a concern further amplified by the COVID-19 pandemic, which created additional impetus for…
The cigarillos category did not see much positive activity in Lithuania in 2023. The major competitive battles are fought outside this category, leaving it with little attention from market players and consumers. However, the government did not…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
In 2023, e-vapour products in Lithuania continued to show strong growth. A significant number of consumers are shifting from regular cigarettes to alternatives perceived as less harmful, particularly single-use vaping devices and heated tobacco.…