Latvia

Off-trade sales declined in 2023, with concentrates being a relatively small category in Latvia, which registered minimal growth over the review period. While its performance was positive in 2020, with people spending more time at home, sales began…

In 2023, colour cosmetics in Latvia witnessed strong growth in retail volume and current value terms. Although this category is subject to fashion trends, overall demand is generally positive. With consumers fully back to normal in both their…

Retail volume sales of coffee saw a stagnant performance in 2023, as the high cost of living affected consumer purchasing behaviour. Forced to spend more on utilities and food, Latvians shifted away towards more affordable products. The market also…

The year 2023 witnessed significant declines in the demand for cigars and cigarillos in Latvia. This downward trend is indicative of the niche status and limited demand for these products. In the case of cigars, the sales decline observed in 2023…

Throughout 2023, retail sales of cigarettes in Latvia sustained a downward trajectory. This trend was primarily driven by the steady increase in average unit prices, attributed to excise tax policies and heightened competition from alternative…