Latvia

In 2023, Latvia is seeing a continuing decline in overall bread consumption, a key carbohydrate source. The trend is influenced by wider health and wellness trends and exacerbated by a shrinking population, which limits the potential consumer base.…

Inflation continues to have an impact on sweet spreads in 2023. While there is expected to be double-digit current value growth, constant value growth is expected to be minimal, with inflation cutting into profit margins. Volume growth is also…

Inflation continues to have an impact on sauces, dips and condiments in 2023. While there is expected to be double-digit current value growth, constant value growth is expected to be minimal, with inflation cutting into profit margins. Volume growth…

Meals and soup is expected to register double-digit current value growth, though constant value growth will be muted, as continuing high inflation eats into profit margins. All the same, there will be some volume growth. Growth is not expected to be…

Conditions markedly improve for the consumer in terms of edible oils in 2023. In 2022, the war in Ukraine caused edible oil prices to skyrocket in Lithuania, due to Ukraine being one of the main suppliers of sunflower oil globally. In 2023, the…

Cooking ingredients is expected to register muted constant value and volume growth in 2023. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy, all have a…

Wound care is expected to see stagnant current value growth in 2023 after a period of fluctuation caused by the COVID-19 pandemic. Consumers have fully returned to outdoor activities and consequently, various minor injuries are fuelling sales of…

There has been a strong increase in current value sale of weight management and wellbeing in 2023, although inflation has been a contributory factor pushing up prices. Consumers have resumed their active social lives and body image is a much higher…

Although vitamins are still witnessing solid current growth in 2023, demand is now subsiding after several years of dynamic performance during the pandemic years. Retail volume and current value sales are now substantially higher than pre-pandemic…

The rising number of usage occasions is driving sales of sports nutrition products in Latvia, with double-digit current value growth reported in 2023. Historically, sports nutrition products were mainly used by professional athletes and bodybuilders,…