Israel

Booking is set to see a full recovery to pre-pandemic sales levels in current value terms in 2023. However, a major factor driving value growth in both leisure and business bookings has been inflation driven price increases.

The pandemic resulted in a surge in demand for bleach, as local consumers rushed to purchase home care products associated with the elimination of dirt, viruses and bacteria as part of heightened hygiene concerns.

Beer saw volume sales increase slightly in Israel in 2023. Growing interest in craft beer remained a very strong trend in the market. While it has been adversely impacted by the Israel-Hamas War, immediately prior to the outbreak of the war the craft…

The beauty and personal care market remained relatively stable in Israel in 2023. While there were no dramatic upheavals, the market felt the impact of the rising cost of living, with a stronger shift towards mass products in most categories. In…

Bath and shower saw double-digit current value growth in Israel in 2023. The importation of such products was eased by the reform of regulations relating to cosmetics imports, which came into effect on 1 April 2023. The goal of the reform is to…