Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
The Irish health agenda, alongside post-pandemic health awareness behaviour, has drastically changed snack purchasing habits among local consumers. In December 2021, the new HFSS (High Fat, Salt and Sugar) rules were unveiled by the Advertising…
As food manufacturers respond to the shift towards healthier eating habits in Thailand, they are not only introducing new options with no or low sugar claims, but they are also strategically investing in marketing campaigns that align with evolving…
Due to COVID-19 restrictions, home seclusion lasted considerably longer than expected in Canada. When these restrictions were first introduced in 2020, home snacking surged and then remained constant through 2021 and 2022. While hybrid lifestyles…
Rising awareness of healthier ingredients and overall health and wellbeing continued to influence consumers’ purchasing decisions in 2022. In particular, there were an increasing number of players highlighting locally produced snacks that utilise…
In India, obesity has been on the rise for the last few years. According to the National Family Health Survey (NFHS-5), about 6.4% of women and 4.0% of men aged between 15-49 are obese, considering a standard BMI (Body Mass Index) of more than 30.…
Health claims related to xylitol remain relevant in the Finnish snacks market, and snack products containing xylitol are gaining in popularity. The Jenkki brand and its xylitol health claims have been present since the first xylitol sweetened gum was…
Low GDP growth and the highest inflation in decades characterised the Chilean economy in 2022. These economic conditions limited the growth in sales of healthy snacks, because in general they have a higher unit price than traditional snacks. However,…
Health and wellness savoury snacks remained highly popular among Austrian consumers at the end of the review period as significant numbers of local consumers looked to reduce their intake of snacks that are high in salt, fat and artificial…
The already prominent health and wellness trend received a significant boost from the experiences of the COVID-19 crisis, as consumers faced the fear of contracting the disease and the challenges posed by the sedentary lifestyles and overconsumption…
Spaniards are increasingly reducing their sugar intake when consuming packaged foods, including snacks that contain low sugar content. This trend has become mainstream within sweet biscuits. Local consumers want to treat themselves but with no…
The global energy crunch in 2022 led to cost inflation which adversely impacted Singapore’s import-reliant snacks industry, resulting in price-sensitive consumers’ shift to favouring snacks in larger pack sizes which offer better value for money.…
Consumers in Turkey have become highly price-sensitive, given the steep inflation rate and the decrease in tourism, as the country traditionally benefited from tourist arrivals from both Ukraine and Russia, with this disrupted by the war in Ukraine.…
During the COVID-19 pandemic era there was an increase in sales of indulgence and comfort food, such as cookies, and confectionery. However, by 2022, there was a marked return to normality, with people seeking out products that were better for them.…
Argentina’s Frontal Food Labelling Law was enacted in 2022, establishing that all packaged food and non-alcoholic drinks must bear an indelible warning stamp on the front of the packaging listing details of specific nutrients that exceed…
Swedes love their snacks with high levels of per capita consumption for most categories but demand for healthier options remains comparatively quite low. Unlike most packaged food categories where consumers are opting for healthier alternatives of…
The pandemic adversely affected consumption of snack bars with these products having fallen out of favour as consumers spent more time at home, but with the return to normal life in 2022, sales also returned to growth. Convenience and taste were at…
The increasing awareness of the link between high sugar consumption and obesity, especially amongst children, has shed light on the importance of reducing the sugar content of highly calorific foods, including snacks. Indeed, growing awareness of the…
The volume growth of snacks in Japan has been hampered by the fact that the population is facing a declining trend. Moreover, companies have been having difficulty controlling product costs and maintaining their profits, as raw materials, energy, and…
The health trend gathered momentum in Belgium during 2022 as consumers became increasingly concerned about rising obesity rates. This in turn generated greater interest in healthier snacks. Indeed, when seeking to snack and indulge themselves,…
Swiss consumers are generally already acutely aware of the immediate health dangers of excessive sugar consumption, including tooth decay and weight problems. Moreover, it is widely understood among the local population that the long-term health…