Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
After having been one of the star performers in the French hot drinks market over 2020-2021, fruit/herbal tea saw retail volume sales decline sharply in 2022. This was partly due to steep price hikes and the erosion of purchasing power amidst a…
The growing demand for functional beverages was one of the most important trends for hot drinks in Germany in 2022. Coffee has benefited from this generally as an energising beverage, with elevated retail demand fuelled by some German consumers…
The experiences of the COVID-19 crisis led consumers to feel that products such as hot drinks should not only satisfy thirst and need, but also provide elements to boost the functioning of their immune systems and help with their health. This has…
The pandemic resulted in heightened health and wellness awareness among local consumers, which has led to them reducing their intake of certain ingredients detrimental to their health, such as sugar, fat and salt. This trend continued to drive demand…
The Indian Government is confronting the grave danger that malnourishment poses to the population. In 2018, it launched POSHAN (Prime Minister’s Overarching Scheme for Holistic Nutrition) Abhiyaan to address the issue. The target demographics for the…