Honduras

Steady economic growth in Honduras in 2023 boosted consumption and demand for beer, wine, spirits, and RTDs, with beer being the largest category. Sales through restaurants, bars, and nightclubs continued to grow, with a recovery in the on-trade…

In 2023, the prices of home care continued to rise, though to a lesser extent than in 2022. Some households turned to lower priced brands and savings formats. Multifunctional cleaning products, such as bleach and powder detergent, remained popular,…

During 2023 inflation led to a trading down to mid and low priced brands. The market was also hindered by economic insecurity, high levels of poverty, crime and an increase in illicit trade, while widespread anti-smoking campaigns and tough…

During 2024 sales of snacks suffered from inflationary pressures which dampened growth in volume sales. Imported brands lost competitiveness due to their higher prices as constraints on disposable income stimulated consumer caution in their spending…

The high inflationary context in 2023 stimulated a consumer drive for lower prices or reduced purchasing frequency, while the return of schoolchildren to the classroom reduced usage of tissue products at home such as toilet paper and paper towels.…