Health and Wellness

The COVID-19 pandemic saw consumers place an increased focus on their overall health and wellbeing. More and more consumers looked for ways to maintain good health, as they became increasingly concerned about COVID-19 infection and their ability to…

During 2022, convenience and health and wellness remained two of the most important megatrends influencing demand patterns among Austrian consumers and this combination of a desire to eat healthier types of convenience food supported strong growth in…

Demand for healthy cooking ingredients and ready meals is on the rise in Belgium. Indeed, the Nutri-Score given to products is becoming more important for consumers, who are increasingly buying products with better Nutri-Scores especially concerning…

The pandemic and economic crisis hit Brazilians hard and created polarisation in consumption habits. Those in lower- income segments were forced to trade down and reduce costs by choosing regional brands or private label options, while consumers of…

While the impact of the pandemic started to gradually wane in Canada towards the end of the review period, echoes remained in 2022. For one, wellbeing and health trends were at the forefront of consumers’ minds as they were still concerned about…

Strong growth was observed for cooking ingredients and meals throughout the first months of 2022, with healthier variants such as no added sugar and natural growing at a very fast pace as consumers resumed their normal activities. However, sales were…

In recent years, there has been a notable surge in health-consciousness amongst Chinese consumers. This positive trend can be attributed, in part, to a concerted effort by the government through its "Three Reduce" campaign, which aims to curtail the…

Environmental and animal welfare care, as well as health concerns, are providing a boost to sales of plant-based, meat free, and vegan cooking ingredients and meals. Organic-focused consumers also often look for foods to enable them to substitute…

Nordic rapeseed oil is benefiting from being seen as a locally sourced superfood, boosting sales of domestic cooking oils. It is noteworthy that, as the global supply of sunflower oil suffered shortages in 2022, Finns increasingly turned to locally…

Overall volume sales of low fat cooking ingredients and meals continued to increase in France in 2022. Buoyant demand reflected rising consumer awareness of the health risks associated with being overweight or obese, a well-established trend that…