Egypt

Overall, breakfast cereals in Egypt is projected to see a decline in retail volume sales over 2023, but a dynamic increase in retail current value terms, due to the hikes in product prices during the year. Price hikes have been driven by several…

Egypt's performance in Business Freedom was subpar in 2022, with fiscal instability, low government transparency, and bureaucratic hurdles in starting and running businesses. The country also faces a significant gender employment gap, stringent…

Butter and spreads is set to witness a decline in retail volume sales during 2023, with a huge increase in price points leading to double-digit results for current retail value growth. These price increases were due to butter being imported from…

Homegrown brands providing speciality coffee have taken the market by storm. One example is Seven Fortunes which was created through an interesting story in which the founders were inspired by a man named Sufi Baba Budan who journeyed the world in…

The Cairo in Egypt report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

Despite cost-cutting measures by producers, high inflation continues to drive up unit prices in carbonates. This is part of a broad trend in price inflation, which is impacting all non-alcoholic products. Early on in the year prices had witnessed a…

In 2023/24, sales of cat food in Egypt saw moderate growth in retail volume terms and substantial growth in current value terms, partly as a result of the ongoing economic challenges facing the country.

Despite the evolving financial landscape, charge cards retain their status as an unpopular category in Egypt. The demand for charge cards remains stagnant, with no anticipated improvements in terms of popularity, transaction volumes, or market share…

Cheese in Egypt is witnessing small growth in current retail volume, and a huge increase in current retail value sales in 2023 due to the increases in price. The sector was still in recovery following the impact of COVID-19, when the war in Ukraine…

Childrenswear is facing the same economic issues as menswear and womenswear in 2023. Retail volume sales have decreased in 2023, due to the high costs of living and soaring childrenswear prices. The rising cost of living has forced parents to make…

Chocolate confectionery in Egypt is set to witness a small decrease in volume sales and a significant increase in value sales in 2023. Although demand for chocolate confectionery is supported by ongoing population expansion and urbanisation, these…

The market for cigarettes in Egypt witnessed a decline in volume terms in 2023, within a context of continuing economic uncertainty. Multiple devaluations of the Egyptian pound and a lack of foreign currency made it more difficult for tobacco…

The market for cigars, cigarillos, and smoking tobacco in Egypt witnessed only modest growth in volume terms in 2023, thanks to disruption to supply chains, which led to shortages at a retail level. This resulted in many smokers reducing their…

In 2023, coffee prices rose dramatically in the off-trade, as inflation in Egypt more than doubled on 2022 levels. The lack of global crops, delay in shipping, and the high price of shipments from importers have all driven up coffee prices in 2023,…

Colour cosmetics saw current value growth in Egypt in 2023. However, volume sales were negatively impacted by the huge leap in prices seen during the year, which occurred in several steps. Prices increased by more than 40% in 2023 following…

The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Egypt covers production and consumption trends in agricultural commodities, energy…

Desktops is suffering a second consecutive year of retail volume sales decline in 2023 as soaring inflation in Egypt takes its toll on the Egyptian pound and consumer spending. Inflation reached a high of 32.7% in March 2023, compared to 12.1% in…

Concentrates witnessed a slight uplift in retail volume sales in 2023, but overall these soft drinks are losing popularity among consumers in Egypt. The wider availability of juice alternatives, which are an affordable substitute, is drawing people…

Consumer appliances in Egypt witnessed a marked slowdown in retail volume sales in 2023, achieving a stagnant performance overall. High inflation is the main factor behind the dynamic increase in current value sales of consumer appliances. Volume…

Forbes Middle East's recent list of the top 30 fintech companies for 2023 highlighted a strong presence from Egypt. Fawry secured the top spot, boasting an extensive network of 36 member banks, over 280,000 agents, and a user base exceeding 49…