Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Egypt. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Overall, depilatories saw strong current value growth in Egypt in 2023. Women’s razors and blades witnessed the best performance during the year due to the convenience provided by such products, which is becoming crucial in the context of fast-paced…
Deodorants saw strong current value growth in Egypt in 2023. However, the category witnessed a small decrease in its volumes at the same time as its considerable increase in value, due to large increases in its prices. Indeed, prices increased by…
The Central Bank of Egypt reported a noteworthy 15% overall growth in the total number of electronic cards in Egypt by the end of 2022. Specifically, the number of debit cards in the market witnessed a substantial 12% growth. The government's ongoing…
Dairy products and alternatives is witnessing an increase in current retail volume in 2023, despite a significant rise in current retail value terms due to price increases. Prices have risen more than 60% in 2023, following several waves of increase…
Amidst the ongoing economic challenges in Egypt, ranging from currency devaluation to inflation and restricted overseas transactions, credit cards have gained substantial traction. The reliance on credit cards is expected to surge further in the…
Combination drugs are often used to treat multiple symptoms or conditions with a single medication. They can be very helpful in simplifying medication regimens and improving patient adherence. Combination drugs are also beneficial in a number of…
2023 marks another downturn in the volumes of cooking ingredients and meals in Egypt, while value is supported by hikes in unit prices. Indeed, consumers in Egypt continue to face economic challenges, with global inflation and the rising costs of…
Convenience retailers in Egypt was affected by direct government efforts to support convenience stores. As the success of convenience stores is high, the government aims to stimulate new initiatives and facilitate bank loans to help local…
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
Consumer credit and lending have experienced substantial growth in the past year. In March 2023, the Central Bank of Egypt reported a significant increase in consumer credit. The rise is attributed to an increase in both local and foreign currency…
Egyptian consumer health is set to post positive growth in 2023, with analgesics boosting retail value sales, benefiting from an ongoing demand due to the variety of symptoms it treats. Aligned with the rising health trends, vitamins and dietary…
The consumer foodservice industry has had a strong year overall. Delivery services have grown and expanded into new regions while new infrastructure developments have opened space for more outlets. Most importantly independent restaurants have grown…
Consumer foodservice through lodging registered among the highest growth rates in current value terms in consumer foodservice by location, as tourism recovered in the wake of the pandemic and the full reopening of society. The industry is betting on…
Consumer electronics is under pressure in 2023 as the Egyptian economy is confronted by exceptional economic challenges. In the face of rising prices, current value sales recorded double-digit growth in 2023. However, demand has waned for consumer…
Forbes Middle East's recent list of the top 30 fintech companies for 2023 highlighted a strong presence from Egypt. Fawry secured the top spot, boasting an extensive network of 36 member banks, over 280,000 agents, and a user base exceeding 49…
Consumer appliances in Egypt witnessed a marked slowdown in retail volume sales in 2023, achieving a stagnant performance overall. High inflation is the main factor behind the dynamic increase in current value sales of consumer appliances. Volume…
Concentrates witnessed a slight uplift in retail volume sales in 2023, but overall these soft drinks are losing popularity among consumers in Egypt. The wider availability of juice alternatives, which are an affordable substitute, is drawing people…
Desktops is suffering a second consecutive year of retail volume sales decline in 2023 as soaring inflation in Egypt takes its toll on the Egyptian pound and consumer spending. Inflation reached a high of 32.7% in March 2023, compared to 12.1% in…