Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Egypt. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Forbes Middle East's recent list of the top 30 fintech companies for 2023 highlighted a strong presence from Egypt. Fawry secured the top spot, boasting an extensive network of 36 member banks, over 280,000 agents, and a user base exceeding 49…
Consumer credit and lending have experienced substantial growth in the past year. In March 2023, the Central Bank of Egypt reported a significant increase in consumer credit. The rise is attributed to an increase in both local and foreign currency…
Amidst the ongoing economic challenges in Egypt, ranging from currency devaluation to inflation and restricted overseas transactions, credit cards have gained substantial traction. The reliance on credit cards is expected to surge further in the…
The Central Bank of Egypt reported a noteworthy 15% overall growth in the total number of electronic cards in Egypt by the end of 2022. Specifically, the number of debit cards in the market witnessed a substantial 12% growth. The government's ongoing…
Financial cards and payments in Egypt has seen a remarkable year in 2023, characterised by a notable shift from cash to card usage, larger transaction amounts, and a surge in new account openings. Government initiatives to boost financial inclusion…
Amid a concerted government focus on financial inclusion and extensive banking initiatives tailored to citizens of all age groups, the category of pre-paid cards remains on a robust growth trajectory within the Egyptian financial market. The…
2023 marks another downturn in the volumes of cooking ingredients and meals in Egypt, while value is supported by hikes in unit prices. Indeed, consumers in Egypt continue to face economic challenges, with global inflation and the rising costs of…
The headline in edible oils in 2023 is the huge increase in unit prices, leading to astounding value growth. However, on the other hand, this means many consumers cannot afford such oils, and volume is crashing in turn. There are a number of factors…
In a cross-category trend, meals and soups is seeing falling volumes in light of the skyrocketing unit prices which are supporting high value growth. Contributing factors include the rising costs of raw materials, ingredients, and energy, alongside…
Sauces, dips, and condiments is facing the same cross-category challenges of skyrocketing costs creating increased unit prices, set against a gloomy economic climate creating high consumer price-sensitivity and lower demand for non-essentials.…