Egypt

In a cross-category trend, meals and soups is seeing falling volumes in light of the skyrocketing unit prices which are supporting high value growth. Contributing factors include the rising costs of raw materials, ingredients, and energy, alongside…

Drinking milk products is witnessing growth in both current retail value and volume, despite the huge increase in prices that were seen during the first quarter of 2023. This increase results from rising global prices of milk products, with the…

Rising health consciousness is boosting sales of herbal/traditional products in Egypt. Urban areas tend to have higher levels of health consciousness, with individuals actively seeking ways to enhance their health and prevent ailments. Herbal teas…

Demand for in-car navigation systems with satellite capabilities is steadily declining due to high prices and the shift to more affordable GPS navigation systems and smartphones. The import restrictions and foreign currency shortages in 2022 led to a…

Desktops is suffering a second consecutive year of retail volume sales decline in 2023 as soaring inflation in Egypt takes its toll on the Egyptian pound and consumer spending. Inflation reached a high of 32.7% in March 2023, compared to 12.1% in…

Developing and marketing products specifically for paediatric use involves adherence to strict regulatory requirements in Egypt. These regulations are in place to ensure the safety, efficacy, and appropriate dosing of products for children. The…

2023 saw a continued rise in demand for smokeless tobacco, e-vapour products and heated tobacco in Egypt. Heated tobacco products saw a particularly dynamic performance, thanks to their sustained availability across all retail channels, from markets…

Healthcare facilities, including hospitals, saw an uptick in their usage of away-from-home hygiene products and toilet paper in 2023. With hospitals returning to regular schedules and patients feeling more confident about seeking medical care, the…

The consumption of rice, pasta and noodles in Egypt continued to grow during 2023, while big increases in prices fostered dynamic retail current value growth. Despite hikes in prices, amid a highly inflationary climate, the demand rose for affordable…

Dairy products and alternatives is witnessing an increase in current retail volume in 2023, despite a significant rise in current retail value terms due to price increases. Prices have risen more than 60% in 2023, following several waves of increase…