Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Egypt. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Wearable electronics is enjoying healthy growth in retail volume and current value terms in 2023. In the face of a weaker Egyptian pound and high inflation rates, average unit prices climbed by some 17% in 2022 and a further 14% in 2023. Import…
Egypt resumed acceptance of import collection documents in 2023, opening the door for imports after they were halted in February 2022. Import issues have prevailed in line with foreign currency shortages and three devaluations of the Egyptian pound…
Snacks in Egypt is expected to witness a slight increase in volume sales in 2023 and large increase in value terms due to the instability in the market driven from significant increases in prices caused by global inflation and strong increases in the…
Appliances and electronics specialists in Egypt saw significant new investments towards the end of the review period. Vestel, a Turkish home and professional appliances manufacturer, and Zorlu, a multinational holding company, announced plans to…
Apparel and footwear specialists in Egypt felt the force of economic and political issues in 2023. Amid the ongoing effects of the COVID-19 pandemic, high inflation, currency devaluation, import restrictions and the fallout of the war in Ukraine and…
Due to currency devaluations, import restrictions and foreign currency shortages, the unit price of dishwashers jumped by some 65% in 2023. Current value sales have skyrocketed since 2022 due to these soaring retail prices. The fear of currency…
Awareness of energy drinks has traditionally been very low in Egypt with consumption mostly limited to affluent consumers who can afford products like Red Bull, Power Horse, Hype, and other premium brands. However, the launch of Sting from Rockstar…
In 2023, coffee prices rose dramatically in the off-trade, as inflation in Egypt more than doubled on 2022 levels. The lack of global crops, delay in shipping, and the high price of shipments from importers have all driven up coffee prices in 2023,…
Womenswear witnessed a decrease in volume sales in 2023, with retailers hit hard in the first quarter of 2023 as prices soared. The devaluation of the Egyptian pound in December 2022 led to a sharp slowdown in the economy, as input costs skyrocketed.…
Menswear sales are decreasing in volume terms in 2023, as substantial price increases of more than 30% curb demand. The rising cost of raw materials, such as cotton, has made menswear more expensive to produce. In addition, the devaluation of the…