The Nutri-Grade scheme used in Singapore is solely focused on saturated fat and sugar content. Sugar is emphasised on the Nutri-Grade labelling, whereby besides the traffic light mark, the percentage sugar content is also declared.
Opportunity exists for manufacturers of drinking milk products to convey value through new functional ingredients amidst rising unit prices. Functional milk, also known as enriched or fortified milk, has been gaining popularity in Singapore as consumers are becoming more health-conscious and aware of the benefits of adding functional ingredients to their diet.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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