Digestive remedies will register muted constant value growth over the forecast period. Consumers are increasingly focusing on living healthier lifestyles and eating more healthily, which in turn could dampen volume demand for digestive remedies.
Ageing population will support value sales, as older consumers tend to experience digestive discomfort on a more regular basis. Elderly consumers have long been among the most frequent purchasers of several types of digestive remedies.
Competition will increase over the forecast period. In particular, now that it has been made easier to import Turkish brands, this will see an increasing range of more affordable imported offerings.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See All of Our DefinitionsThis report originates from Passport, our Digestive Remedies research and analysis database.
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