Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Colombia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
There was a significant increase in demand for ready meals packaging during 2020. With consumers spending more time at home, they ate more meals there, with some – particularly those working from home – preferring meals that required very little…
There was a surge in demand for sauces, dressings and condiments packaging during 2020, when COVID-19 restrictions saw consumers spending more time at home and preparing and eating more meals and snacks there, providing a significant boost to demand…
Columbians heavily prioritised maintaining high levels of hygiene in their homes and surroundings during the pandemic to try and minimise the possibility of contracting the COVID-19 virus. This was reinforced by a number of international and national…
Volume sales of alcoholic drinks continued to exhibit robust growth in 2022, with the fastest pace observed in the on-trade channel, as the strong desire to socialize gathered momentum. After suffering some supply issues in the previous year, beer…
Beer sales have been accelerating in Colombia over the review period, and this is reflected in the improvement in per capita consumption. Colombians tend to be heavy drinkers especially at weekends, but this pattern is shifting towards more moderate…
Cider/perry remained by far the smallest of the five main alcoholic drinks categories in Colombia in 2022, and was also the only one to contract in volume terms. There is no real tradition of cider/perry consumption in the country and so the category…
RTDs are experiencing significant growth in Colombia, with established categories like spirit-based, wine-based, and malt-based RTDs, as well as new hard seltzer products entering in 2022. Players like Fábrica de Licores y Alcoholes de Antioquia…
Even though 2022 was marked by inflationary pressures, spirits witnessed rapid growth in Colombia, driven by the further recovery of the on-trade channel where double-digit volume growth was visible. Consumers were eager to socialize after so much…
Wine enjoyed a strong performance in 2022 with off-trade and on-trade volume sales both registering robust increases. The wine industry had faced shortages and higher logistics costs in 2021 leading to weak results. During 2022, there was a complete…
Although squeezable plastic tubes remains the dominant pack type for toothpaste, folding cartons were eating into this pack type’s share over the review period. This could be attributed to two main reasons: customer perception and sustainability.…
Chocolate confectionery in Colombia is undergoing a revival, exhibiting encouraging signs of both retail value and volume growth in 2023. Nonetheless, progress is set to be relatively subdued - a result of persisting consumer habits of staying…
Gum in Colombia is a mature category predominantly monopolised by a handful of key brands, and in 2023 is seeing a continued gradual recovery in demand. As daily routines return to normal both socially and professionally, more consumers are resorting…
Recent figures from the Food Chamber of the National Association of Businessmen of Colombia (Andi) suggest a robust ice cream consumption rate in Colombia, with an annual per capita intake of 3.4 litres recorded in December 2022. Crucial to this…
Retail volume growth in savoury snacks is seeing a slowdown in 2023, triggered by increasing unit prices. Savoury snacks, not perceived as essential items by consumers, are experiencing a decline in demand as locals explore less expensive options.…
Following the economic downturn, Colombia has been on an encouraging path to recovery since the second half of 2021, with the growth trajectory solidifying by the end of 2022 when an impressive rise of 7.5% was registered. This economic resurgence…
Despite turbulent environment, sugar confectionery, viewed by Colombian consumers as more of an affordable indulgence compared to chocolate confectionery, is turning in a resilient performance in 2023. The market has experienced significant…
The COVID-19 pandemic has significantly influenced consumption habits among Colombians, leading to a shift in their snacking behaviour. With an increasingly hybrid lifestyle and prolonged periods spent at home, consumers have adopted more flexible…
Democracy has seen progress in Colombia, but the rule of law is weakened by organised criminal factions. Although slowing, the economy has outperformed peers, but the country is grappling with high inflation and reliance on oil remains substantial.…
Although the contraction seen in desktops and peripherals is modest in 2023, the factors that led to the decline in 2022 are still present. These are the devaluation of the Colombian peso against the dollar, spiralling inflation and the loss of…
2022 into 2023 has been difficult for consumer electronics in Colombia, with a contraction in both volume and current value sales. Internal and external factors influenced shrinkage in many categories. Among the most significant was the fact that,…