Chile

Yoghurt with functional claims experienced strong growth following the emergence of the pandemic. As Chileans developed strong consciousness around nutrition and the food they consumed, functional yoghurt significantly benefited. However, as…

As pandemic-related restrictions in Chile started to ease in 2021, local consumers began to spend greater time outside of the home, including participating in outdoor activities. This led to a rise in incidents requiring wound care, thereby boosting…

While in 2023, current value and retail volume growth of womenswear has not reached the impressive double-digit figures recorded in 2021 (resulting in a full recovery to pre-pandemic sales levels, following a notable drop in 2020 as a result of…

Wipes experienced a loss of momentum in 2023 compared to previous years, where hygiene habits acquired following the emergence of the pandemic boosted sales. This slowdown in growth was primarily attributed to consumers prioritising their expenses in…

Wine in Chile saw a total volume decline in 2023, with slightly falling sales both on-trade and off-trade. In wine, premiumisation encountered a notable deceleration in 2022 and 2023, influenced by the dual challenges of an unstable economic scenario…

After experiencing a significant double-digit decline in retail value terms in 2022, weight management and wellbeing is only showing signs of a modest rebound in 2023 with flat growth. However, the overall outlook remains subdued as consumers…

Wearable electronics in Chile is set to continue to see solid retail volume growth and dynamic current value growth in 2023, as consumer awareness and penetration increase. Despite seeing a deceleration of growth in 2022 and 2023 compared with the…

The retail volume declines recorded by vitamins in 2022, for both multivitamins and single vitamins, are noticeably slowing in 2023. In 2021, the category’s dynamics shifted as the pandemic continued to drive demand for vitamins due to heightened…

Following two consecutive years of dynamic, double-digit value growth as a result of pandemic-related restrictions easing, leading to greater mobility outside of the home, vending in Chile recorded sales declines in 2023, as consumers looked to rein…

The Valparaíso in Chile report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Overall demand for vacuum cleaners is rising in 2023 following the previous year’s substantial declines. Heightened hygiene routines and the hub as a home mean that Chileans continue to pay greater attention to the cleanliness of their homes, and are…

The travel industry is undergoing significant changes influenced by various factors and the aftermath of the pandemic. Airlines, hotels, travel agents, and the tourism industry in Chile have all experienced shifts in trends and customer preferences.…

During summer 2023, inbound tourism in Chile has shown a moderate increase compared to 2022, but it is still to reach pre-pandemic levels. The top five countries of origin for tourists visiting Chile in 2023 are Argentina, Bolivia, the US, Brazil,…

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

For the second consecutive year, retail volume sales of toilet care registered a contraction in 2023, taking them below pre-pandemic levels. In 2022, volume sales started to decline in response to the ending of restrictions and the resumption of life…

The tobacco industry in Chile experienced a positive performance in 2023, although the largest category of cigarettes experienced another drop in demand. This fall in volumes was significantly influenced by the growing challenge of tobacco products…

In 2023, tissue and hygiene in Chile faced slower value growth compared to the more positive outcomes of 2022, primarily driven by categories such as retail adult incontinence, menstrual care, and wipes. The industry's performance in 2023 was…

Chile is by far the leading market in Latin America in terms of per capita consumption of tea. Demand for this hot drink recorded impressive growth in the early 2010s. Furthermore, it is usually an essential item in every Chilean household. However,…

Northern Chile is not known for being an apicultural region due to its desert-like climatic conditions. However, a beekeeper from Pampa del Tamarugal has managed to produce honey; María Eliana Jofré hails from the town of La Huayca in the Tarapacá…

Overall, retail volume sales of sweet biscuits, snack bars and fruit snacks did not suffer from the greater return to normality in 2022, after having grown substantially in 2020 and 2021 during home seclusion as a result of the pandemic. Sales…

Over half of consumers in Chile recycle items and reduce food waste while being wary of their impact on the planet; shaping sustainable shopping decisions. Established recycling habits have led to over a third of consumers being Zero Wasters, with…

In 2023, retail volume sales of surface care experienced a significant decline for the third consecutive year, to remain below pre-pandemic levels. The drop in demand can be explained by the waning impact of the pandemic, with Chileans cleaning less…

Despite recording a marginal decline compared to the previous year’s dynamic performance, value sales via supermarkets in Chile remained significantly higher in 2023 compared to pre-pandemic levels, and indeed above any other grocery retail channel…

Sun care has been seeing double-digit current value growth in Chile since 2020. Although there was a notable slowdown in the rate of increase in 2023 compared with the previous few years, it remained significant – in the double digits. The slowdown…

After being critically hit by the pandemic in 2020 and only a partial recovery in 2021, retail volume sales of sugar confectionery fully recovered in 2022 and are expected to continue growing to surpass 2019’s levels in 2023. Among the many…

In recent years, Chile has experienced a significant upswing in informal street food vending, particularly since the pandemic emerged. This trend directly responds to escalating unemployment rates, meagre wages in formal employment, inflationary…

An intriguing metamorphosis is underway in the realm of store cards across Chile. Witnessing a downward trajectory, this transformation is driven by two pivotal factors, revolutionising the market and empowering consumers. First, the consumer…

In line with the waning impact of the pandemic in Chile as the country eased its restrictions, consumers were optimistic that the economic situation would improve significantly. However, this was quickly followed by Russia’s invasion of Ukraine,…

Sportswear is the standout performer in Chilean apparel and footwear in terms of current value growth in 2023. While inflationary pressures have subdued demand for many apparel categories in general, sportswear’s growth remains positive due to the…

Value sales of sports nutrition in Chile are experiencing a remarkable resurgence in 2023 with double-digit growth after a challenging 2022. A marginal drop in sales the previous year was primarily attributed to the significant reduction in Chileans’…

Sports drinks has witnessed an impressive performance over much of the review period, with off-trade volume sales recording double-digit growth in 2021 and 2022. While volume sales in 2023 have marginally declined, overall demand remains…

Spirits in Chile returned to slight total volume growth in 2023, with increases for both channels. Despite seeing a minimal total volume decline in 2023, pisco, a beloved spirit deeply ingrained in Chilean culture, has demonstrated remarkable…

Demand for soft drinks is growing despite the challenges faced in 2022 and in the first half of 2023, characterised by high inflation and weakened demand. Major categories such as carbonates and bottled water have demonstrated resilience, while…

The performance by snacks over the period of 2018-2022 varied significantly. Considering that 2018 was the last “normal” year for Chile, 2019 was marked by political protests and civil unrest, resulting in a significant part of the country’s retail…

E-vapour products in Chile continued to record strong growth in 2023, driven by closed vaping systems. In particular, closed system single use recorded double-digit growth in both volume and value terms during the year, making it the most relevant…

Despite increasing competition from smaller supermarkets and convenience stores, small local grocers in Chile remained an important grocery retail channel in 2023, with value sales continuing to rise. The popularity of this channel is supported by…

After experiencing a strong decline in 2022, as a result of the waning impact of government subsidies to support the local economy during the pandemic, which helped drive up sales of small cooking appliances the previous year, category demand in…

Demand for sleep aids is growing in 2023 to remain significantly above pre-pandemic levels. Although value growth can also be considered healthy, it falls short when compared to the remarkable figures observed in 2021, when the category experienced…

Although retail volume sales continued to decline, skin care saw a much stronger current value increase in Chile in 2023, after a year of much more moderate growth. During 2022, although demand remained constrained, premium skin care showed positive…

Social and environmental concerns have grown due to COVID-19 and unstable sociopolitical repercussions in the region. Both lifestyles and purchase decisions have aligned towards taking action to preserve the environment. With consumers and…

In 2023, self-service cafeterias in Chile maintained a niche presence within consumer foodservice, holding marginal share overall. The channel’s main attraction is allowing patrons to choose from diverse options and customise portion sizes. Unlike…

After experiencing stronger retail volume growth than usual during the pandemic, demand for savoury snacks through the channel marginally decreased in 2022, with little change evident in the first half of 2023. However, as noted in snacks in general,…

As Chilean consumers experience a paradigm shift in dining habits and continue to embrace home cooking, they appreciate various condiments that help elevate dishes. As inflation impacts the purchasing power of Chileans and dining out in foodservice…

In 2023, Ready-To-Drink beverages (RTDs) in Chile saw a total volume decline, with falling sales both on-trade and off-trade. The category encountered a significant hurdle in the form of inflation, which played a pivotal role in curbing demand for…

RTD tea in Chile does not necessarily follow its hot drinks counterpart. In contrast to the sluggish growth of regular tea in 2023, RTD tea continues to record substantial volume growth. While RTD tea has faced inflationary pressures like its hot…

OKF Cappuccino is the leading brand of RTD coffee in Chile, and while traditionally it was available in various mainstream retailers and pharmacies, this scenario has changed significantly in 2023. OKF Cappuccino, along with some minor brands, is no…

Retail volume sales of rice continue to be impacted by the enduring ramifications of inflation in Chile. As a staple food for a substantial portion of the world's population, rice holds a critical position in diets and culinary traditions. However,…

The demand for retail tissue remained at healthy levels despite a marginal decline in 2023, while double-digit current value growth was driven by rising unit prices. Therefore, higher prices forced some local consumers to prioritise their retail…

A slow year in 2023 was a significant challenge for retail in Chile. Elevated inflation and steady price rises continued to impact the retail industry, leading to a steep drop in demand from consumers, who looked to postpone purchases as much as…

Following robust double-digit value growth over much of the review period, a trend already emerging prior to the pandemic, e-commerce sales in Chile started to stabilise in 2022 in line with greater mobility outside of the home, although they…