Chile

In 2023, Ready-To-Drink beverages (RTDs) in Chile saw a total volume decline, with falling sales both on-trade and off-trade. The category encountered a significant hurdle in the form of inflation, which played a pivotal role in curbing demand for…

After a year of decline, colour cosmetics showed a full recovery in Chile during 2023, registering double-digit current value growth, with particularly strong increases seen in categories such as eye make-up, facial make-up, and lip products. A boom…

Cider in Chile experienced only low total volume growth in 2023, with increases for both channels. Climate change emerged as a significant factor hampering growth. The production of cider relies heavily on the cultivation of apples, and the category…

While local consumers continued to search for more affordable products in 2023 due to high inflation and limited disposable incomes, discounters in Chile struggled to replicate the dynamic value growth and expansion witnessed during the previous two…

Direct selling in Chile remained an important channel in 2023 for local consumers looking to access affordable products, specially for those interested in beauty and personal care. The latter continued to drive value sales in 2023, holding 72% share…