Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Cameroon. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Stock cubes and powders continue to account for most value sales in 2023. Stock cubes and powders are used copiously in Cameroonian cooking as a flavour enhancer, but value sales are also supported by the convenience, shelf stability and nutritional…
Savoury snacks has remained the smallest of the main snacks categories in Cameroon in retail volume sales terms in 2023. This is mainly explained by the traditional preference for sweeter and more indulgence-oriented snacks among local consumers. For…
The face is the most visible part of the body and Cameroonians especially women are keen on using facial care to look after their skins. There is an increased willingness to spend more on obtaining quality facial care products. Unlike the body care…
Growth in retail volume sales of snacks in Cameroon in 2023 is expected to be down slightly on 2022 and fall below the CAGR for the entire review period. Overall demand has remained subdued as high inflation fuelled by the global recovery from…
Cameroon was not as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 gave a boost to government coffers and helped stabilise the economy. However, ongoing civil conflict, as…
Spirits in Cameroon experienced a notably subdued performance in terms of volume throughout 2023. Inflation-driven price hikes significantly offset potential volume growth across whiskies, other spirits, bitters, and brandy, with the blended scotch…
Value sales of sports nutrition are negligible and it is not expected that the situation will change over the forecast period.
Cameroon was not as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 gave a boost to government coffers and helped stabilise the economy. However, ongoing civil conflict, as…
Growth in retail volume sales of sugar confectionery in Cameroon in 2023 looks set to be relatively modest, and only marginally above that recorded in 2022. This is mainly because high inflation fuelled by the global recovery from the pandemic and…
Surface care in Cameroon in 2023 was being driven by the popularity of multi-purpose cleaners, which command widespread consumer preference due to their cost-effectiveness, versatility, and abundant availability. The presence of local brands and…