Cameroon

Ice cream is one of the most popular snack foods in Cameroon, not only because of its indulgence appeal but also due to the hot climate. However, informal sales of cheaper unpackaged varieties by roadside vendors still account for a large share of…

The number of households is set to increase moderately, while the average household size will shrink in Cameroon over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is forecast to…

Cameroon was not as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 gave a boost to government coffers and helped stabilise the economy. However, ongoing civil conflict, as…

Spray/aerosol insecticides remained the most popular format in insecticides in Cameroon in 2023, primarily owing to their user-friendly application, and swift and precise pest control which targets a broad spectrum of insects. The convenience of…

Home care was experiencing a stabilisation effect in Cameroon in 2023, following a substantial escalation in unit prices in 2022, primarily attributed to inflationary pressures and supply chain challenges, notably affecting categories such as bar…

Herbal/traditional product registered a marginal fall in current value sales in 2023. While the older generation have always favoured herbal/traditional products, among the younger generation, there exists a level of scepticism regarding their…

Hair breakages and scalp issues are some of the leading hair problems in Cameroon, which is why demand for conditioners and shampoos is on a growth trajectory. For scalp issues, dandruff is the main problem with the hot tropical climate in the…

The latter part of the review period saw a number of chewing gum manufacturers in Cameroon move to address longstanding consumer complaints about quality standards by reformulating established brands and launching new varieties with softer textures…

France-based multinational Carrefour continued to expand its global footprint during 2022 with the opening of its first hypermarket in Cameroon. This store is located at the PlaYce shopping centre in Yaoundé and it was inaugurated during July 2022.…

From modern grocery retailers to small local grocers, imported fragrances continue to dominate shelves. Despite the entry of more “Made in Cameroon” brands in the market such as Chouquette, Les Essences Bantu, Mboa, Extraits, Parfums Bonheur and…