Cameroon

Rice is Cameroon’s most important staples, with value sales for pasta and noodles being significantly less. While there is some rice produced in Cameroon, it is mainly imported, with local variants considered to be of lower quality and also more…

The premium beauty and personal care category in Cameroon is still niche due to low demand as the target audience remains small. This has been a key reason why it has been a struggle to have established beauty specialists that focus solely on the…

Sensitisation campaigns of new mothers post birth and increased access to information on infant care is having an impact on the way most parents take care of their infants. There is a growing shift from the use of alternative cleaning techniques such…

Processed fruit and vegetables is expected to register a slight fall in constant value sales and a more sizeable fall in volume sales. With most products being imported, rising freight costs feeds into rising prices. Locally produced products fared…

Stock cubes and powders continue to account for most value sales in 2023. Stock cubes and powders are used copiously in Cameroonian cooking as a flavour enhancer, but value sales are also supported by the convenience, shelf stability and nutritional…