Bulgaria

After discounters, hypermarkets were the best performing grocery channel in Bulgaria in 2023 in terms of value growth. With inflation still high, hypermarkets registered a small increase in constant value sales. Recent opening of new outlets also…

The number of households in Bulgaria is expected to slightly decrease from 2022 to 2027 driven by overall population decline. Meanwhile, single-person households will continue to be the most common type. In 2022, household spending was affected by a…

The hot drinks market in Bulgaria in 2023 is significantly influenced by the cost-of-living crisis. With an inflation rate among the highest in the EU, Bulgarian consumers are experiencing squeezed disposable incomes and escalating grocery product…

Home products specialists in Bulgaria registered current value growth in 2023, though constant value sales fell. Inflation was still an issue and impacted profitability. That being said, it was homewares and home furnishing stores that dragged down…

Home insecticides in Bulgaria declined in retail volume sales in 2023, impacted by the fall in the property market. Moreover, people in the cities increasingly use the services of insect control companies, which provide an easy, quick, effective and…