Bulgaria

Sweet spreads in Bulgaria saw an increase in both volume and value, driven by the gradual process of inflation stabilisation and further price hikes in the first quarter of the year. However, the category that continued to experience a decline was…

The consumption of cheese rose marginally in 2023 after two years of decline caused by a shift back towards out-of-home entertaining and travelling in the post-pandemic era. Foodservice sales grew significantly and are exceeding pre-pandemic levels…

In 2023, most baby food subcategories continue to show positive growth, both in retail volume and current value terms. Despite the country’s declining birth rate, there is growing demand for specialised baby food among Bulgarian mothers, with mothers…

Retail volume sales growth for snacks in Bulgaria in 2023 is expected to be down slightly from 2022. The same is true of growth in retail current value sales, though most categories look set to record stronger performances in this regard than in…

With high inflation still driving up production costs and unit prices, ice cream in Bulgaria is set to register faster growth in retail current value sales than retail volume sales in 2023. Demand has remained fairly robust despite falling purchasing…