Bosnia and Herzegovina

Apart from electric air fresheners, all other air care products witnessed a decline in retail volume terms in 2023. In the face of rising costs of living, consumers are choosing to economise and cut down on unnecessary purchases, which includes most…

Inflation and rising prices of most products, coupled with an increasing cost of living in 2023, negatively impacted consumer confidence in Bosnia and Herzegovina. Additionally, a negative demographic trend affecting the country contributed to the…

Analgesics achieved strong double-digit growth in 2023 amidst stable consumer demand and rising unit prices caused by inflation. Systemic analgesics is outperforming topical analgesics in 2023, a trend that has been prevalent throughout the review…

With minimal additional public investments and moderate business spending on away-from-home tissue and hygiene products in Bosnia and Herzegovina, the category witnessed marginal volume growth in 2023. Significant price increases were also an issue…

Baby and child-specific products in Bosnia and Herzegovina is facing growing interest among local parents who are seeking beauty and personal care brands developed specifically for babies and children. Leading category players are focused on ensuring…