Bosnia and Herzegovina

In 2023, wine in Bosnia and Herzegovina experienced a notable slowdown in consumer demand, although it remained comparatively stronger when compared to beer consumption trends. This shift in consumer preferences hinted at a gradual transition towards…

Consumer demand for spirits witnessed a significant slowdown in 2023, marked by minimal total volume growth across the category. This trend was characterised by mixed performances among the three largest spirits categories. While whisky categories…

Convenience continued to drive consumer demand for RTDs in Bosnia and Herzegovina in 2023, resulting in solid total volume growth. This growth, combined with rising RTD prices due to inflation, culminated in achieving strong double-digit percentage…

Consumer demand for cider/perry in Bosnia and Herzegovina tends to be highly volatile, given that this category is small within alcoholic drinks. In 2023, even minor changes and shifts had significant impacts on the category's performance. Following…

One significant trend observed in beer in Bosnia and Herzegovina in 2023 was the challenge posed by market saturation and escalating prices. As consumer preferences continued to evolve, the product area faced a decline in overall demand, particularly…

Inflation and rising prices of most products, coupled with an increasing cost of living in 2023, negatively impacted consumer confidence in Bosnia and Herzegovina. Additionally, a negative demographic trend affecting the country contributed to the…

In 2023, Bosnia and Herzegovina witnessed significant changes in its tobacco landscape, marked by declining smoking prevalence and notable economic factors influencing consumer behaviour. A growing health consciousness among the population has led to…

In 2023, retail value sales of e-vapour products and heated tobacco recorded double-digit growth in Bosnia Herzegovina. While the smoking prevalence and cigarette consumption, including illicit trade, continue to decline in the country, two other…

Cigars and cigarillos continued to achieve moderate double-digit retail volume growth in Bosnia Herzegovina in 2023 as consumer demand among niche consumer groups and cigar aficionados remained stable. Both the cigars and cigarillos categories remain…

Smoking prevalence in Bosnia and Herzegovina has continued to decline throughout the review period, a trend that persisted into 2023, exerting a downward pressure on cigarette consumption. This decline is attributed to a growing number of…