In the past, many people in Thailand got married in their 20s and started a family. However, that has now changed, and people are waiting for longer before they have children – more so in their 30s.
Health trends will influence sales patterns in baby food over the forecast period. Nowadays, parents have a high awareness of and better access to scientific information regarding healthy food for babies – including organic, vegan/plant-based, and those based on food intolerances (eg gluten-free).
As noted, the government in Thailand strongly promotes breastfeeding, in line with the International Code of Marketing of Breastmilk Substitutes (the Code), which is an internationally agreed voluntary code of practice published by the World Health Organisation in 1981. The underlying basis for the Code is to protect the health of babies, thus governments should legislate to prevent commercial interests from damaging breastfeeding rates and the health of their population.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See All of Our DefinitionsThis report originates from Passport, our Baby Food research and analysis database.
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