Argentina

In 2023, colour cosmetics in Argentina registered a decline in retail volume terms, while price increases drove retail value sales. All nail products registered a particularly poor performance during 2023. Consumers are increasingly substituting nail…

In 2023, total volume sales of coffee overall are recording positive growth for the fourth consecutive year. However, even though consumers have returned to pre-pandemic habits, total volume consumption is rising much more slowly in 2023 than in…

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

In 2023, the consumption of cigars and cigarillos in Argentina experienced a slight decline in volume terms. This decline was primarily due to the import restrictions imposed by the former Alberto Fernandez government, which included a partial…

In 2023, cigarette sales in Argentina experienced a notable retraction, primarily driven by the country’s ongoing economic crisis, which significantly impacted consumer purchasing power. The weakening economy led to a moderate decline in cigarette…

Despite the economic crisis, cider sales exhibited positive growth in Argentina in 2023. This growth was driven by an increasing number of consumers regularly choosing cider over sparkling wine and beer. Significant investments were observed from…

In 2022, retail sales of chocolate confectionery experienced robust double-digit growth in volume terms. This upward trend is expected to continue in 2023, albeit at a slower pace. The strong performance can be attributed to the recovery of kiosks,…

US childrenswear firm Carter's Inc recently began producing its Carter's and OshKosh brands at a facility in Argentina’s La Rioja province. Focused on garments such as t-shirts and leggings, this factory is the company’s first in Latin America and…

Soft and hard cheese registered a positive current retail volume growth in 2022, with sales of soft cheese continuing performing better than hard. Rising consumer price sensitivity is set to see soft cheese volume sales outgrow hard cheese sales into…

Charge cards represent a diminishing segment within the payment industry, primarily due to their inability to provide financing options. Consumers increasingly favour credit cards over charge cards when making purchases, further contributing to the…

Cat food in Argentina registered strong growth in retail volume terms in 2023, and further growth is expected in 2024, albeit at a lower rate due to a slowdown in cat adoptions as a result of the complex economic situation. Cat owners seem keen to…

Coca-Cola continues to lead carbonates overall in Argentina in 2023, gaining share thanks to its broad portfolio of brands and flavours. The player dominates cola carbonates, and is leading lemonade/lime, and orange carbonates. Coca-Cola continues to…

Argentina faced an uncertain macroeconomic scenario due to political disfunction and economic instability, with one of the highest inflation rates in the world, although according to Comisión Económica para América Latina y Caribe (CEPAL), gross…

Since the onset of the COVID-19 pandemic Argentina has seen significant growth in independent specialist coffee and tea shops, particularly through small outlets serving customers from a window without tables or seating space, catering more to…

Butter and spreads registered a decline in retail volume sales in 2022, which is set to continue throughout 2023. The decline results from the high level of sales reached in 2020 during the pandemic, with many people preparing home-made meals.…

Argentina struggles to ensure macroeconomic stability and tackle widespread corruption, weighing on the country’s attractiveness for investors. Businesses face challenges to access credit, especially with soaring interest rates, boosting cost of…

The Buenos Aires in Argentina report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

In 2022, breakfast cereals in Argentina suffered stagnant sales in volume terms, and in 2023 the category is seeing a marginal decline. This dip is down to the repercussions of the labelling law introduced towards the end of 2021, which has altered…

With price sensitivity rising across the country, bottled water sales in Argentina have been noticeably affected as consumers change shift towards larger-volume formats in search of value-for-money options. In the face of economic uncertainty, with…

In booking overall, Despegar.com maintains a clear lead in 2023, with its closest competitor, Almundo, a distant second. Despegar.com is also showing the fastest growth amongst the top five players in booking. A notable change in the financial world…

Bleach sales declined in 2023 for the third year in a row. The category saw sales rocket in 2020 due to the COVID-19 pandemic and fears about infection with the SARS-CoV-2 virus. However, in the following years, bleach sales plummeted due to the…

Sustainability issues are pushing forward a new chapter in how people get around in cities. From using shared mobility, to buying electric vehicles, urban mobility is a fast-changing industry. The briefing examines urban mobility trends, focusing on…

In 2023, beer in Argentina experienced negative growth, primarily influenced by a combination of rampant inflation and increasing costs of essential goods such as energy and food. These economic challenges significantly impacted both companies and…

The increasing demand for oral care packaging in Argentina can be attributed to factors such as rising levels of oral health awareness and the popularity of cosmetic dentistry, which has resulted in greater demand for oral care products. To stand out…

In 2023, Argentina's beauty and personal care industry continued to experience numerous challenges, shaping results. Argentina has experienced a double-digit rate of inflation since 2007, which became a triple rate in 2023, making the inflation rate…

In 2023, bath and shower in Argentina registered an overall decline in retail volume sales, with the triple-digit growth in retail value driven by price increases. With the threat of COVID-19 significantly reduced, the demand for hand sanitisers…

In baked goods in Argentina packaged flat bread and packaged leavened bread lead growth in retail volume sales for 2023. This surge in demand is partly attributed to the relatively low household penetration of packaged bread compared with its…

A rising number of handbag brands have emerged in Argentina with sales exclusively made through retail e-commerce. Many designers have started to produce handbags, offering products made with materials that are more affordable than leather and…

Although it was already the leading type of packaging in dried baby food in Argentina in 2023, flexible plastic saw an increase in its share, because this packaging format allows for portion-sized servings of dried baby food, facilitating parents to…

Milk formula registered a retail volume decline for most of the review period, with this set to continue into 2023. During 2022 and into 2023, milk formula prices increased above average inflation, making the product too costly for many parents. As…

In 2023, baby and child-specific products in Argentina registered triple-digit retail value growth; however, retail volume sales declined for the ninth consecutive year. This poor performance was due to persistent economic challenges, with rising…

The year 2023 witnessed a notable expansion in the market for away-from-home tissue and hygiene products in Argentina, driven by heightened touristic and gastronomic activities. With more people spending time outdoors and an uptick in inbound tourism…

Population growth in Argentina from 2021-2040 will result from positive natural change. Rising living standards and improvements in healthcare drive ageing, with growth in the senior population shaping consumer trends. Urbanisation will continue…

Buenos Aires and Rosario stand out as Argentina's most economically dynamic cities. Meanwhile, La Plata shows the greatest promise for future economic expansion. Nevertheless, cities in the country will face ongoing hurdles. In the short term, these…

Appliances and electronics specialists in Argentina operated in a complex and difficult economic situation. This led to subsequent decreases in retail sales, and several specialists were forced to close the business or at last some outlets during the…

In apparel and footwear specialists in Argentina prices increased well above the general rate of inflation in 2021 and 2022. However, in 2023, the situation was reversed, with prices of apparel and footwear rising at a lower level than the general…

Total current value sales growth for apparel and footwear in Argentina in 2023 is set to surpass that recorded in 2022. However, this is solely because the country’s entrenched problems with high inflation have recently been greatly exacerbated by…

As was the case throughout the review period, brands from womenswear, menswear and childrenswear have continued to enter apparel accessories and add more products to their established portfolios in the category in 2023. Argentina’s entrenched…

Retail volume sales of analgesics rebounded in 2023, following a two-year period of decline. While the COVID-19 pandemic boosted demand for acetaminophen (paracetamol), which was the only analgesic recommended by the government to alleviate the…

The increase in beer packaging unit volumes in Argentina can be attributed to a notable shift in consumer preferences towards beer as their preferred alcoholic beverage due to the introduction of new flavours, styles and brands, leading to stronger…

Argentina found itself navigating through turbulent economic waters in 2023, grappling with political dysfunction and economic instability against the backdrop of one of the world's highest inflation rates. The prevailing macroeconomic environment…

After the suspension of the flights of several international airlines to Argentina due to the COVID-19 crisis, many airlines are beginning to recover interest in the country and resuming their flights to Argentina. These include Ethiopian Airlines,…

Sales of split air conditioners in Argentina witness a peak during summer, yet the decision to purchase such appliances is seldom impulsive. Consumers typically accumulate savings or opt for credit options to finance these relatively costly…

Aerosol disinfectants are included in the spray/aerosol air fresheners category. These aerosols witnessed an unprecedented boom in sales in 2020 and part of 2021 due to hygiene concerns generated by the COVID-19 crisis. However, in the last two years…