Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.
2023 saw in-car navigation record yet another double-digit drop in volume sales as category sales declined further towards vanishing point. The use of dedicated devices designed especially for GPS navigation while driving is now extremely rare in…
Retail volume sales of paediatric cough, cold and allergy (hay fever) remedies saw positive growth for the second consecutive year in 2023. With the resumption of pre-pandemic lifestyles, including the return of students to school and infants to…
Since the onset of the pandemic in 2020, many individuals chose to relocate to smaller cities or semirural regions in pursuit of achieving a better work-life balance. Concerns about mental health associated with densely populated metropolitan areas…
After several years of decline, soup in Argentina saw overall retail volume sales return to positive territory in 2022. While it looks set to record an improved performance in this regard in 2023, growth remains modest, partly due to strong…
Open loop pre-paid cards initially gained significant traction, targeting individuals without a financial history to access traditional credit cards, particularly those in lower socioeconomic levels. However, the momentum of this segment has…
During 2022, the perceptions of Argentinean consumers with regards to health and wellness soft drinks were still being shaped by their experiences during the COVID-19 pandemic, which meant that many consumers remained heavily focused on products with…
As of 2023, the average unit prices of small cooking appliances have remained relatively low. Despite seeing price increases in line with inflation, these appliances have experienced slower price climbs compared to other goods or services. On…
Total current value sales growth for apparel and footwear in Argentina in 2023 is set to surpass that recorded in 2022. However, this is solely because the country’s entrenched problems with high inflation have recently been greatly exacerbated by…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…
Other plant-based milk registered a decline in retail volume terms in 2022, which is set to continue in 2023, with economic hardship leading many consumers to reorganise their budgets. This negatively impacts other plant-based milk products, with an…