Euromonitor's apparel and footwear market research reports look a...
Euromonitor's apparel and footwear market research reports look at value sales of apparel (clothing) and footwear (shoes and boots). Analysis covers key trends within womenswear, menswear, childrenswear, sportswear and apparel accessories, across 46 ...
Amidst inflation, geopolitical tensions, and climate disasters causing supply chain disruptions, sustainability gains momentum, compelling action from both businesses and governments. This report brings together insights from Euromonitor’s Voice of…
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…
Under Armour underperformed most of its closest global competitors over 2019-2022, falling three positions in the sportswear top 10 ranking. Its sales are heavily concentrated in North America, and in three categories: performance, apparel and men’s…
With advances in women’s health accelerating, commercial prospects are becoming a firm proposition for business. Embracing women’s wellness through dedicated solutions that cater for unique needs requires a holistic outlook factoring in an integrated…
The global pandemic and the war in Ukraine have placed intense stress on global supply chains. Purely cost-based models have shown their limits, and fashion companies are now trying to pivot, as uncertainty is the “new normal”. They also need to…