Euromonitor's apparel and footwear market research reports look a...
Euromonitor's apparel and footwear market research reports look at value sales of apparel (clothing) and footwear (shoes and boots). Analysis covers key trends within womenswear, menswear, childrenswear, sportswear and apparel accessories, across 46 ...
The national team's World Cup success significantly boosted sales of national football t-shirts among both locals and tourists, attributing to impressive growth. Meanwhile, BD Morocco's collaboration with athlete Hadi Laabi for brand promotion…
Increasing price-sensitivity among male consumers led to a notable shift in preferences towards more affordable clothing options, particularly in economy clothing. This trend was further accentuated by the rise in customs duties on imported textile…
Tough economic conditions have led consumers to favour more affordable yet quality jeans, resulting in increased demand for economy and standard jeans. Standard jeans are preferred for their affordability, while economy jeans, especially favoured by…
Hosiery purchases in Morocco continue to reflect low brand loyalty, primarily occurring as incidental buys during other shopping trips. The prevailing difficult economic conditions have severely constrained consumer finances, prompting a…
The surge in sports participation among various age groups and genders in Morocco has notably impacted footwear sales in 2023. With an increased focus on health and wellness, evidenced by the rise in gyms, walking tracks, and outdoor fitness…