Writing Instruments

Market research on the Personal Accessories industry. Standardise...

Market research on the Personal Accessories industry. Standardised and cross-comparable statistics including total market sizes, market shares, industry trends.

Country Report

Writing Instruments in Indonesia

Jan 2024

Sales of writing instruments saw an improved performance in constant value terms in 2023, when compared to the previous year. This was partly attributable to the return of pre-pandemic lifestyles including the resumption of face-to face school…

USD 1,100
Country Report

Writing Instruments in India

Mar 2024

The return to in-person schooling after the lifting of COVID-19 restrictions in India provided a boost to writing instruments in 2023, with double-digit current value growth maintained. With schools fully reopened, students are attending classes in…

USD 1,100
Country Report

Writing Instruments in Hong Kong, China

Mar 2024

In 2023, writing instruments in Hong Kong experienced a resurgence, fuelled by the resumption of foot traffic and the expansion efforts of prominent retailers. Stationery Lo, a well-known chained retailer of writing instruments and non-grocery goods,…

USD 1,100
Country Report

Writing Instruments in Germany

Mar 2024

In 2022, prices continued the steady rise that started before the pandemic, with significant increases since then, mainly driven by soaring energy costs. The recovery from the pandemic was slow, due to several COVID-19 variants affecting schools and…

USD 1,100
Country Report

Writing Instruments in France

Jan 2024

As in 2022, the start of the academic school year in 2023 marked a poor performance for writing instruments with another drop in sales during the most crucial period for this category. Demand for writing instruments was positive in 2020 and 2021,…

USD 1,100
Country Report

Writing Instruments in China

Jan 2024

With the lifting of COVID-19 restrictions and the normalisation of offline classes, the supressed demand for writing instruments amongst students was released in 2023, when stores selling stationery reopened offline. However, online schooling during…

USD 1,100
Country Report

Writing Instruments in Canada

Jan 2024

In 2023, writing instruments, including subcategories such as pens and pencils, registered stable current value growth thanks to high inflation and as consumers returned to pre-pandemic habits and norms. The back-to-school season was a key sales…

USD 1,100
Country Report

Writing Instruments in Brazil

Feb 2024

In the world of writing instruments in Brazil, the year 2023 unfolded against the backdrop of a nation striving to recover from the far-reaching impacts of the pandemic. Brazil, one of the countries in which class interruptions endured the longest,…

USD 1,100
Country Report

Writing Instruments in Australia

Jan 2024

In 2023, writing instruments is set to demonstrate continued recovery of volume and value sales in Australia, driven by the normalisation of physical store trading and improved back-to-school sales. The back-to-school season is a pivotal time for…

USD 1,100
Country Report

Writing Instruments in Argentina

Jan 2024

The challenging economic situation in the country, characterised by high inflation rates, had less of a dampening effect on the performance of writing instruments in 2023, compared with other personal accessories categories. This is mainly because…

USD 1,100
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