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World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

The League Index 2020: Commercial Attractiveness and Resilience to Coronavirus

Jul 2020

Understanding the commercial opportunities that professional sports leagues and constituent teams offer can be challenging. The League Index was developed as a means to benchmark top flight domestic leagues across key metrics, ensuring that potential…

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Strategy Briefing

The Long-Term Impact of Coronavirus on the US Food and Drink Market

Jun 2020

The coronavirus (COVID-19) pandemic has caused unprecedented upheaval across the US food and drink industry. This will have far-reaching consequences, such as a permanent uptick in consumer adoption of online ordering in the food and drink space and…

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Strategy Briefing

The Need for Ingredient Diversification in Foods

Feb 2023

In 2022, the combination of COVID-19, geopolitical tensions and increased climate events deepened disruptions to food supply. Combined with mounting health and sustainability pressures, the context invites food players globally to rethink ingredient…

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Strategy Briefing

The New Normal in Store-based Shopping for Fashion and Luxury: What Does the Future Hold?

Nov 2020

Channel shifts accelerated by the Coronavirus pandemic has led to significant changes taking place across the fashion retail landscape with retailers being forced to adapt to these new consumer demands and behavioural shifts. This report examines the…

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Strategy Briefing

The New Normal: Counting the Economic Toll of Coronavirus on Cities

Oct 2020

The Coronavirus (COVID-19) pandemic has slowed down economic growth and has triggered significant interruption to urban economic growth, raising unemployment, reducing consumer spending and cutting local government finances. Cities are the engines of…

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Strategy Briefing

The New Normal: Future of Consumer Mobility, Urban Planning and Construction

Dec 2020

Restrictions on movement, changing consumer preferences and the heightened focus on safety triggered by the COVID-19 pandemic are anticipated to alter the future of consumer mobility, urban planning and construction. The surge in homeworking, reduced…

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Strategy Briefing

The New Normal: Identifying the Markets Most Primed for Sustained E-Commerce Growth

Oct 2020

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…

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Strategy Briefing

The New Normal: Permanent Shifts Expected in the Retail and Hospitality Industries

Nov 2020

As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…

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Strategy Briefing

The New Normal: The Rise of Affordable Flagship Products

Nov 2021

Products that offer premium features without the high price tags are becoming popular. What are the factors driving this trend and how are companies like Apple and Samsung affected?

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Strategy Briefing

The New Wellbeing in Drinks and Tobacco

Feb 2021

The global pandemic will reshape how consumers prioritise their wellness and nutrition. A long-term change to health routines will involve balancing physical health and emotional-mental wellbeing, developing and, in some instances creating, new…

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Strategy Briefing

The Next Billion Consumers

Jul 2021

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

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Strategy Briefing

The Online Grocery Landscape of the US

Jul 2023

Online sales, though slowing, remain the leading source of future growth for groceries in the US. Persuading consumers to spend extra money in order to save time is a hard sell in a time of high inflation but the convenience of online ordering…

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Strategy Briefing

The Price of Sports Sponsorship

Apr 2023

Major knowledge gaps have long existed when it comes Sports sponsorship valuation. This report utilizes Euromonitor’s Sponsorship Valuation Model to address this challenge, analysing top sports leagues in North America and Europe and providing…

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Strategy Briefing

The Promise and Difficulties of Sustainability in Consumer Health

Apr 2022

Consumer health companies have announced strong sustainability commitments, mirroring consumers’ accelerating worry. The industry starts behind other adjacencies that have navigated their environmental commitments for years; the consumer health…

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Strategy Briefing

The Rebirth of Home Country Produce in Fresh Food

Oct 2020

This report highlights global trends impacting fresh food, with a focus on home country consumption and factors influencing this. It details threats to the consumption of home country produce, as well as areas of opportunities for businesses to…

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Strategy Briefing

The Return of Travel and its Impact on Luggage Recovery

Sep 2023

The luggage industry faced significant challenges during the pandemic, with sales plummeting in 2020. As COVID-19 restrictions eased in 2021, travel rebounded, aiding sales recovery. However, factors like inflation, the war in Ukraine, and China's…

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Strategy Briefing

The Rise of Countertop Beverage Systems in Soft Drinks

Aug 2022

Soft drinks and, moreover, the plastic bottles that are used as packaging, have drawn attention for not being sustainable enough. Home soda makers are competing strongly in some markets, as consumers increasingly favour package-less solutions for…

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Strategy Briefing

The Rise of Vegan and Vegetarian Food

Nov 2020

Demand for vegan and vegetarian food continues to grow. This report analyses drivers behind demand, how manufacturers are marketing these products and the most popular claims featured. It also delves into opportunities for the future and expected…

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Strategy Briefing

The Rise of Women’s Health: Innovation and Inspiration in Consumer Health

Jun 2024

Women’s health is driving interest in consumer health, with consumers looking for solutions for common health considerations across life stages. Euromonitor conducted a comprehensive review of over 40,000 women’s health products across the world to…

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Strategy Briefing

The State of Grocery Retail in 2023

Oct 2023

As the pandemic-driven surge in grocery sales subsides, grocery retailers must contend with an increasingly complex macroeconomic environment and heightened consumer expectations. This report delves into the evolution of the global grocery retail…

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Strategy Briefing

The State of Women's Football 2020

Dec 2020

This report analyses the state of women’s football in 2020 and its potential for further development in the light of and beyond the Coronavirus (COVID-19) pandemic. The report looks at historic issues negatively affecting women’s football, and…

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Strategy Briefing

The Transformation of Customer Loyalty: A Pan-Industry View

Jan 2024

In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…

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Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

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Strategy Briefing

The World Beyond the Pandemic: Future Priorities and Preferences

Apr 2022

The COVID-19 pandemic has reshaped the consumer landscape - accelerating changes that were afoot prior to the pandemic while also causing disruptions. With technology and consumer behaviour changing rapidly, companies are required to make strategic…

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Strategy Briefing

The World Beyond the Pandemic: The Future of Work and Education

Jan 2022

The COVID-19 pandemic, technological disruption, globalisation reset and changing employee preferences have reshaped the way we work and learn. Businesses need to adopt new working models and become more flexible, people-centric and digitally-enabled…

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Strategy Briefing

The World Market for Fresh Food

Feb 2021

This report is a global overview of the fresh food industry, examining and comparing the performance of fresh food categories across regions and markets. It explores 5-year forecasts for each category and identifies five key trends driving major…

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Strategy Briefing

Three Trends in Chinese Beverages

Nov 2020

Over 2010-2019, local soft drinks players have established a leading role in shaping industry trends. These local players seek innovation in sensory experiences from soft drinks, lead in sugar substitute reformulation and even revive older brands by…

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Strategy Briefing

TikTok and Twitch: Engaging the Next Generation of Sports Fans Online

Mar 2021

This report analyses recent digital trends within social media environment relevant to the Sports industry. Looking at the emerging and already well-established social media platforms, the report examines how Sports and esports properties are…

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Strategy Briefing

Tissue and Hygiene in Asia Pacific

May 2024

The tissue and hygiene market experienced a setback in 2022, when COVID-19 cases surged in China, but was back on a positive growth path again in 2023. While low birth rates in some of the bigger markets are negatively affecting categories like…

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Strategy Briefing

Tissue and Hygiene in Latin America

May 2024

The tissue and hygiene market was again recording positive growth in real value terms in Latin America in 2023. Nappies/diapers/pants is underperforming, with birth rates in some countries declining, and has even lost its spot as the biggest category…

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Strategy Briefing

Tissue and Hygiene in Middle East and Africa

May 2024

Although sales slipped into decline in some markets (eg Algeria, Nigeria), the Middle East and Africa tissue and hygiene market continued to record positive growth in real value terms at a regional level in 2023. Inflation remained a problem in this…

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Strategy Briefing

Tissue and Hygiene in Western Europe

May 2024

In spite of inflation still hitting consumer spending power in 2023, the tissue and hygiene market was recording positive growth in real value terms in this year. However, price sensitivity has seen a trend towards rising shares for private label in…

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Strategy Briefing

Tissue and Hygiene: Half-Year Update 2022

Sep 2022

Euromonitor International updated the Tissue and Hygiene Forecast Model in August 2022, applying the latest macroeconomic consensus to review 2022-2026 category projections. This report reviews top line changes to this outlook, indicating the main…

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Strategy Briefing

Tissue and Hygiene: Quarterly Statement Q2 2021

Jun 2021

The story of Q2 2021 for tissue and hygiene is the return of optimism. Disruption brought by the pandemic appears to be giving way to greater predictability and less radical swings in growth related to consumer circumstances and economic disruption.…

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Strategy Briefing

Tissue and Hygiene: Quarterly Statement Q3 2021

Aug 2021

The global market for retail tissue and hygiene has reached a greater level of stability than had been the case earlier in the pandemic. While volatility exists with countries still responding to waves of the virus, related to hemispheres, the…

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Strategy Briefing

Tissue and Hygiene: Quarterly Statement Q4 2020

Jan 2021

Overall, the global Q4 forecast update does not indicate dramatic changes, compared to the previous quarter. Standing out somewhat are the US and China, with a slight upgrade to growth in 2020 following the upgrade to the countries’ macroeconomic…

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Strategy Briefing

Tissue and Hygiene: Quarterly Statement Q4 2021

Nov 2021

The global market for retail tissue and hygiene has reached a greater level of stability than had been the case earlier in the pandemic. While volatility exists with countries still responding to waves of the virus, related to hemispheres, the…

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Strategy Briefing

Tobacco Legislation

Dec 2020

Almost uniquely among fmcg industries, tobacco legislation is not simply a guiding element or a means of enforcing consumer standards but a central determining factor in the performance of tobacco markets. As the cumulative de-normalising impact of…

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Strategy Briefing

Top 10 Global Consumer Trends 2021

Jan 2021

This report looks at the top10 global consumer trends Euromonitor International has identified as set to have the most impact on business in 2021. It explores the changing consumer values and behaviour driving the trends, the impact on…

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Strategy Briefing

Top 10 Global Consumer Trends 2021: Expert Opinions and in Action Case Studies

Jun 2021

This report looks at the top10 global consumer trends Euromonitor International has identified as set to have the most impact on business in 2021. It explores the changing consumer values and behaviour driving the trends, the impact on…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

Top 10 Global Consumer Trends 2022: Expert Opinions and Trend Manifestation

May 2022

Every year, Euromonitor International identifies emerging and fast-moving trends that are expected to gain traction in the year ahead. These provide insight into changing consumer values, exploring how consumer behaviour is shifting and causing…

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Strategy Briefing

Top 10 Global Consumer Trends 2023: Expert Opinions and Trend Manifestation

Jun 2023

Every year, Euromonitor International identifies emerging and fast-moving trends that are expected to gain traction in the year ahead. These trends highlight shifts in consumer values and priorities and related changes in behaviour which disrupts…

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Strategy Briefing

Top 100 City Destinations 2020: Beyond Adversity to Recovery (COVID-Edition)

Jan 2021

The Coronavirus (COVID-19) has exposed the fragility of the travel and tourism sector globally – with a distressing economic impact on the cities with the halt of the travel sector, social distancing, changes in social mobility and lifestyle changes.…

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Strategy Briefing

Top 100 City Destinations Index 2021

Jan 2022

Smart cities are expected to spearhead urban development, as they rally their resources towards digitising and integrating innovative city operations. Key trends in urbanisation are likely to stem from sustainability-centric consumer demand,…

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Strategy Briefing

Top 100 City Destinations Index 2022

Dec 2022

Euromonitor International’s Top 100 City Destinations Index 2022 uncovers the leading city players, which have improved their economic and business activity, support thriving tourism infrastructure and performance, and show great potential for…

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Strategy Briefing

Top 100 City Destinations Index 2023

Dec 2023

Euromonitor International’s Top 100 City Destinations Index 2023 uncovers the leading city players which have improved their economic and business activity, support thriving tourism infrastructure and performance, and show great potential for…

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Strategy Briefing

Top 100 Global Manufacturing Companies 2021

Oct 2021

The briefing provides an overview of the top 100 global manufacturing companies. The coverage spans 2016 to 2020, and covers the entirety of manufacturing industries, company performance analysis and future trends.

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Strategy Briefing

Top Business Risks in 2022: Omicron, Supply Chain and Inflation

Feb 2022

In 2022, global business continues to face various risks, with a persisting Coronavirus pandemic, supply chain disruptions and inflation being top of mind for leaders. This report provides insights on how these three challenges might evolve this year…

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Strategy Briefing

Top Consumer Cities 2021: Where to Look for Opportunities?

Jan 2021

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

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