Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
In 2023, COVID-19 began to fade from public consciousness, just as economic concerns became more pressing for many. Consumers everywhere have been adjusting their shopping behaviour to reflect this new reality. Although consumers are increasingly…
Despite rising living costs, consumers are still committed to sustainability, and are seeking corporate action on this. While businesses are launching eco-friendly products, premium pricing remains a challenge. Pressure is rising for climate action,…
Amid rising inflation, consumers are favoring affordable, sustainable solutions and adopting greener lifestyles. For businesses, it's crucial to segment consumers based on their eco-friendly traits and preferences. This report provides insights into…
Amid a proliferating wellness market, successful strategies hinge on a delicate balance of accessibility, authenticity, and tangible results, with emphasis on scientific backing, affordability, and seamless integration into consumers' holistic…
Men’s grooming continued to see stagnating sales in 2019, with the Russian market struggling due to pressure on disposable incomes in the region’s biggest market. In addition, the fashion for facial hair continues to put pressure on men’s shaving,…