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World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Car Rental: Top Six Industry Trends

Mar 2023

This report examines the global car rental industry, providing analysis on market sizes, brand and company shares, growth trends over the review period and prospects over the forecast period. The report also considers the major trends shaping the…

USD 1,325
Strategy Briefing

Cannabis in Western Europe

Jan 2022

Strong movements across Western European markets towards the legalisation of medical and recreational cannabis are expected to reshape the undeveloped Western European cannabis market, and accelerate the migration from the massive illicit cannabis…

USD 1,325
Strategy Briefing

Cannabis in Latin America

Jul 2021

Latin America is forecast to have the second largest percentage growth by region over the next five years. And although the current market is undeveloped and considered niche, the region will also see the second largest absolute growth in value (USD…

USD 1,325
Strategy Briefing

Cannabis Beverages: Raising a Glass to New Rituals and Disrupting Drinks Ecosystems

Mar 2023

Beverages have been at the nexus of social interactions and an essential lubricant facilitating cultural evolution for millennia. Brewing in Mesopotamia, wine symposia in Ancient Greece and a coffee takeaway in any contemporary metropolitan city have…

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Strategy Briefing

Cannabis Adult Use: Branding and Demographic Focus for the Green Revolution

Apr 2021

Beyond the haze of hype and dramatic share price fluctuations, the cannabis industry is shifting into the realms of fast-moving consumer goods through the adoption of innovative formats, design sophistication and evolving language and semiotics. As…

USD 1,325
Global Company Profile

Campbell Soup Co in Cooking Ingredients and Meals

Jan 2023

Campbell Soup Co is a well-established and well-recognised soups manufacturer, operating additionally in sauces , dips and condiments, mainly in its domestic US market. This report delves into Campbell Soup Co’s financial results, main markets and…

USD 570
Strategy Briefing

Cafés/Bars in Western Europe

May 2022

Consumer foodservice recorded a collapse in sales in 2020 as Coronavirus (COVID-19) hit the region, with outlet closures, lockdowns and travel restrictions among the measures taken to try and control the pandemic. While positive growth was then seen…

USD 1,325
Strategy Briefing

Cafés/Bars in Latin America

Jun 2022

Cafés/bars was among the worst-hit consumer foodservice channels when Coronavirus (COVID-19) arrived in the region in 2020, recording a steep sales decline. With outlet closures, home seclusion and travel restrictions still in place at times in 2021,…

USD 1,325
Strategy Briefing

Building Value Through Loyalty Strategies in Mobility

Feb 2024

The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…

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Strategy Briefing

Building Brand Loyalty in Latin America

May 2023

Customer loyalty in Latin America is evolving amid the evolving consumer preferences and needs. Players must embrace regional macroeconomic, social and consumer specifics to be able to withstand the increasing competition. Embracing technological…

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Global Company Profile

British American Tobacco in Tobacco

Feb 2023

British American Tobacco is a highly successful global tobacco company, holding leading positions in cigarette, vapour, HTP and oral nicotine categories. The tobacco industry is under scrutiny from public health and sustainability officials and in…

USD 570
Strategy Briefing

Bottled Water in Western Europe

Apr 2021

The pandemic in 2020 positively impacted off-trade volume sales of bottled water in Western Europe. Stockpiling during the lockdown periods, and a consumer preference for larger packages and healthier soft drinks helped the category to grow, although…

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Strategy Briefing

Bottled Water in the Middle East and Africa

Sep 2020

Bottled water makes up over two-thirds of the soft drinks market in the Middle East and Africa and will continue to dominate over the foreseeable future. Demand is high due to a scarcity of clean water, particularly in rural areas, with bulk buying…

USD 1,325
Strategy Briefing

Bottled Water in Eastern Europe

Jun 2021

In Eastern Europe, the COVID-19 pandemic did not cause any surge in sales of bottled water through off-trade channels in 2020. However, the impact on off-trade channels varied by country as preferences and consumption habits of local consumers played…

USD 1,325
Strategy Briefing

Booze Without Alcohol, Coffee Without Beans, Whisky Without Ageing: Next-Gen Synthetic Beverages

Jul 2020

A new crop of synthetic beverages is seeking to disrupt many traditional drinks categories. This includes synthetic alcoholic substitutes aimed at mindful drinking occasions, sustainable products aimed at winning over green consumers, and even…

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Strategy Briefing

Booking in Latin America

Dec 2022

While Latin America has been recording strong growth in the last two years, booking sales are still below pre-pandemic levels, given the size of the losses seen in 2020. Dynamic performances are being registered across the region, in spite of the…

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Strategy Briefing

Booking in Asia Pacific

Dec 2022

The recovery from the pandemic is already well under way in Asia Pacific, but it could take some time for booking sales to fully rebound, given the collapse seen in the travel industry in 2020. While most countries were recording very dynamic growth…

USD 1,325
Global Company Profile

Bolt Technology OÜ in Mobility

Sep 2023

Bolt is a fast-growing Estonian company that aims to provide an affordable, safe, and sustainable alternative to the use of private cars in Europe, Middle East, Africa, Latin America, and Asia. Due to this, it is now among the top 10 global shared…

USD 570
Strategy Briefing

Blurring Wellness Concepts

Jul 2023

The long-standing movement towards marketing and formulating around “wellness” continues to deepen, as companies across consumer goods experiment with using this concept to attract consumers. This briefing identifies the factors behind the blurred…

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Strategy Briefing

Blockchain and Cryptocurrency Sponsorships Emergence and Impact in Sports

Apr 2022

Crypto players have signed a myriad new partnership deals over the past year and are quickly becoming a disruptive force in the sports industry. While in the short term crypto sponsors can provide much-needed revenue to an industry highly impacted by…

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