World

Over 2010-2019, local soft drinks players have established a leading role in shaping industry trends. These local players seek innovation in sensory experiences from soft drinks, lead in sugar substitute reformulation and even revive older brands by…

This report is a global overview of the fresh food industry, examining and comparing the performance of fresh food categories across regions and markets. It explores 5-year forecasts for each category and identifies five key trends driving major…

The COVID-19 pandemic, technological disruption, globalisation reset and changing employee preferences have reshaped the way we work and learn. Businesses need to adopt new working models and become more flexible, people-centric and digitally-enabled…

The COVID-19 pandemic has reshaped the consumer landscape - accelerating changes that were afoot prior to the pandemic while also causing disruptions. With technology and consumer behaviour changing rapidly, companies are required to make strategic…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…

This report analyses the state of women’s football in 2020 and its potential for further development in the light of and beyond the Coronavirus (COVID-19) pandemic. The report looks at historic issues negatively affecting women’s football, and…

As the pandemic-driven surge in grocery sales subsides, grocery retailers must contend with an increasingly complex macroeconomic environment and heightened consumer expectations. This report delves into the evolution of the global grocery retail…

Demand for vegan and vegetarian food continues to grow. This report analyses drivers behind demand, how manufacturers are marketing these products and the most popular claims featured. It also delves into opportunities for the future and expected…

Soft drinks and, moreover, the plastic bottles that are used as packaging, have drawn attention for not being sustainable enough. Home soda makers are competing strongly in some markets, as consumers increasingly favour package-less solutions for…

The luggage industry faced significant challenges during the pandemic, with sales plummeting in 2020. As COVID-19 restrictions eased in 2021, travel rebounded, aiding sales recovery. However, factors like inflation, the war in Ukraine, and China's…

This report highlights global trends impacting fresh food, with a focus on home country consumption and factors influencing this. It details threats to the consumption of home country produce, as well as areas of opportunities for businesses to…

Consumer health companies have announced strong sustainability commitments, mirroring consumers’ accelerating worry. The industry starts behind other adjacencies that have navigated their environmental commitments for years; the consumer health…

Major knowledge gaps have long existed when it comes Sports sponsorship valuation. This report utilizes Euromonitor’s Sponsorship Valuation Model to address this challenge, analysing top sports leagues in North America and Europe and providing…

Online sales, though slowing, remain the leading source of future growth for groceries in the US. Persuading consumers to spend extra money in order to save time is a hard sell in a time of high inflation but the convenience of online ordering…

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

The global pandemic will reshape how consumers prioritise their wellness and nutrition. A long-term change to health routines will involve balancing physical health and emotional-mental wellbeing, developing and, in some instances creating, new…

Products that offer premium features without the high price tags are becoming popular. What are the factors driving this trend and how are companies like Apple and Samsung affected?

As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…