Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Video games continue to capture new audiences, providing more ways to generate revenues and engage consumers. The role of virtual platforms grew in 2020, as they replaced “normal” social and brand activities during the pandemic. FMCG brands,…
As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…
Finding new alternative sources of protein is a focus to sustainably ensure access to nutritious food for a global population of nine billion in 2040. Dried insects often contain over 50% protein and are part of the diet for almost two billion people…
Coronavirus may have caused a disruption to the growth patterns of bourbons, ryes and other US whiskies, but strong domestic demand should help consumption growth to bounce back quickly. International growth will be more of a challenge, as trade wars…
The mobility survey launched earlier this year is part of the newly rebranded Mobility page. As well as providing insights, it can be used to answer important business questions such as, what are the prospects for transport spending in the next 12…