Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Customer loyalty ecosystems are quickly becoming a popular format for loyalty programmes. Ecosystems either connect the loyalty programmes of brands within one company or the loyalty programmes of separate companies. Ecosystems offer multiple…
The luxury travel landscape has been transformed, driven by digital and sustainable innovation, changing consumer values and wealth expansion. It is vital to understand the new face of luxury travellers that is ever-more diverse, demanding and…
In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Global lodging sales surpassed pre-pandemic levels for the first time in 2023. Consumers’ eagerness for travel has driven a strong recovery across all global regions. The growth of luxury travel and short-term rentals will be an important factor in…