World

Consumers are stressed by the state of the world in 2024 and hot drinks companies are responding in different ways. Functional ingredients, fun and light-hearted branding, and positioning of their products as treats that are moments of joy in a world…

This report considers what socialising will look like in a post-COVID-19 era, focusing on several key questions. A return to the “Roaring Twenties” in the beverages space or a continuing decimation of the on-trade? How has socialising changed (eg…

Emanating from the innovation of tobacco regulators, legislation in the drinks and tobacco industries promises to spread, increasingly shaping the nature and characteristics of the products we can consume and when, how and where they can be marketed…

New business models, channels and shopper expectations continue to change retail, redefining industry rules and relationships and disrupting the path to purchase. This content provides strategies for adapting to these shifts and offers a framework to…

Increasingly popular in Western Europe, among Millennials and Gen Z who are most influenced by climate impact, refillable and reusable solutions continue to expand across the beauty, home care, food and drinks industries. The recurrent themes of…

The Coronavirus pandemic has only accelerated the consumer need for beverages that have relaxing, stress-relieving, or sleep-inducing functionalities. While beverages have spoken to these concerns for centuries, the new wave of calming beverages is…

Drinking occasions, socialising and beverage channel behaviours across alcohol, soft drinks and hot drinks will be shaped by a new and less familiar balance of personal health, moderation, intoxication and community engagement. This report explores…

Striving for Wellbeing in Drinks & Tobacco has been identified as one of the most important themes in the world of beverages. Alcohol, caffeine, sugar and cannabis are a significant part of how global consumers manage their wellbeing. In the decade…

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

After sales were badly hit by Coronavirus (COVID-19) in 2020, albeit more significantly in foodservice than retail, they recovered in 2021, with further positive growth expected over the forecast period. Green tea, which is important in Japan, but…