Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Turkey. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Tourist visitor levels in Turkey were seen to recover in 2023, despite global macroeconomic pressures such as high inflation and the rapid escalation of living costs. This represented an improvement on 2021 and 2022, when restrictions related to the…
Value sales of fine wines/champagne and spirits grew by 85% to total TRY3.5 billion in 2023, boosted by consumers’ appetite for experiences and enjoyment after the pandemic. Socialising is a priority pastime for many consumers, following on from the…
Retail value sales of luxury goods in Turkey went up by 36% in 2023 in current terms, to stand at TRY223.9 billion. Growth in sales was fuelled by several factors during the post-lockdown period. One significant driver was a desire amongst affluent…
Personal luxury retail value sales increased by 80% in 2023, to reach TRY35.5 billion, supported by growth recorded by leading brand providers, such as Beymen Magazacilik AS, Vakko Satis Magazalari AS, and LVMH Moët Hennessy Louis Vuitton Turkiye.…
Value sales of premium and luxury cars rose by 23% to total TRY137.7 billion in 2023 as a result of elevated demand from higher-income consumers, exhibiting resilience in the face of macroeconomic challenges. Demand for premium and luxury cars is…