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Travel

Market research on the travel industry. Our reports feature a wea...

Market research on the travel industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

Country Report

Airlines in the Czech Republic

Sep 2023

Following an uplift in price points in 2022, the rise in flight ticket prices slowed down in 2023 due to stabilising energy prices, high levels of competition on the landscape, and growing flight capacity. However, a return to 2019 prices is not…

USD 1,195
Country Report

Airlines in the Netherlands

Sep 2023

The Dutch government increased the flight tax from EUR7.95 to EUR26.43 per passenger per outbound flight, starting on 1 January 2023. New climate and environmental regulations from the European Commission and the Dutch government will increase the…

USD 1,195
Country Report

Airlines in the Philippines

Sep 2023

The volume of passengers travelling by air surpassed pre-COVID-19 levels in 2023. This was due to the easing of pandemic-related restrictions, which encouraged consumers to revive any travel plans that had been put on hold during the pandemic.…

USD 1,195
Country Report

Airlines in the United Arab Emirates

Sep 2023

Emirates Airlines has solidified its position in the United Arab Emirates with a remarkable turnaround, reporting soaring profits after a challenging period, and is set to extend its share in airlines in 2023. The airline’s success can be attributed…

USD 1,195
Country Report

Airlines in the United Kingdom

Sep 2023

The lifting of pandemic-related travel restrictions and all borders reopening in 2023 are contributing to an upsurge in passenger traffic, resulting in flight schedules gradually reverting to their pre-pandemic levels. With the desire to explore new…

USD 1,195
Country Report

Airlines in the US

Sep 2023

Following a steep decline in 2020, and a slow 2021, airlines in the US truly began their recovery in 2022. This year saw consumers return to international travel in a meaningful way, as well return to many tier-one domestic city destinations.…

USD 1,195
Country Report

Airlines in Turkey

Oct 2023

With the waning effects of Coronavirus (COVID-19), airlines is set to perform well in 2023. Having easily exceeded 2019 pre-pandemic value (constant 2023 prices) sales in 2022, dynamic, if slower, growth is expected over the final year of the review…

USD 1,195
Country Report

Airlines in Vietnam

Sep 2023

During the review period, low-cost carriers experienced a more significant increase in both sales value and the number of passengers compared to full-service carriers. This growth can be primarily attributed to the more rapid recovery of domestic…

USD 1,195
Strategy Briefing

Asia Pacific Consumer Trends: How Self-love and Individuality are Taking Centre-stage

May 2023

The Asian consumer is changing. Traditional values that served the collective in terms of both society and the family are on the wane, with COVID-19 lockdowns accelerating a new focus on individualism and the self. This report explores how Asian…

USD 1,325
Strategy Briefing

Bleisure and the Future of Work and Travel

Nov 2022

The ability to add leisure to a work trip - bleisure - has traditionally been an important growth opportunity in hospitality. The pandemic, however, has transformed bleisure dramatically. While business trips in the classic sense are still below…

USD 1,325
Country Report

Booking in Argentina

Sep 2023

In booking overall, Despegar.com maintains a clear lead in 2023, with its closest competitor, Almundo, a distant second. Despegar.com is also showing the fastest growth amongst the top five players in booking. A notable change in the financial world…

USD 1,195
Strategy Briefing

Booking in Asia Pacific

Dec 2022

The recovery from the pandemic is already well under way in Asia Pacific, but it could take some time for booking sales to fully rebound, given the collapse seen in the travel industry in 2020. While most countries were recording very dynamic growth…

USD 1,325
Country Report

Booking in Australia

Nov 2023

There has been a surge in popularity of online travel intermediaries since the reopening of borders, primarily due to the convenience they offer to travellers. This trend is particularly evident in domestic travel in Australia, where online travel…

USD 1,195
Country Report

Booking in Austria

Nov 2023

In 2022, Austrian consumers were still very uncertain as a result of the Coronavirus (COVID-19) pandemic. They tended to err on the side of caution, booking complete travel packages via travel agencies. Otherwise, they preferred to book hotels…

USD 1,195
Country Report

Booking in Belgium

Sep 2023

In 2023, leisure travel current value sales are expected to exceed their 2019 pre-COVID-19 pandemic level. As the threat of and measures related to the pandemic eased and lifted, Belgian consumers have been eager to travel. Leisure air travel,…

USD 1,195
Country Report

Booking in Brazil

Sep 2023

Flexible packages (travel packages with flexible dates), which were a solution to provide relief for players during the pandemic, have lost strength as they have turned out to be a “bargain that turned expensive” for both players and customers. In…

USD 1,195
Country Report

Booking in Bulgaria

Sep 2023

The cost of a typical day in the sun on the Bulgarian Black Sea coast – the area that makes up what is now known as the fast-growing Bulgarian Riviera – remains far cheaper than most of its rival European resorts. This makes Bulgaria very attractive…

USD 1,195
Country Report

Booking in Canada

Sep 2023

With the continuous increase in inflation and uncertainty around the timeframe for economic recovery, travellers are paying close attention to how much they are spending on their holidays. Travellers are keeping a close eye on special airline deals,…

USD 1,195
Country Report

Booking in Chile

Sep 2023

In the current context, there are significant changes in the profile of tourists, with two dimensions standing out in their interaction with travel agents. Consumers have shown a preference for making their purchases through intermediaries such as…

USD 1,195
Country Report

Booking in China

Sep 2023

Booking in China has seen a rapid shift from offline to online sales, as the country has one of the highest internet penetration rates in the world, and local consumers are accustomed to booking travel online. However, 2023 is set to see a temporary…

USD 1,195
Country Report

Booking in Colombia

Sep 2023

The year 2023 proved to be challenging for intermediaries within the travel industry, largely due to the bankruptcy of Viva Air and Ultra Air at the onset of the year. These events imposed significant economic and financial difficulties on travel…

USD 1,195
Country Report

Booking in Croatia

Sep 2023

During 2023, strong value growth was recorded in booking in Croatia, with both booking offline and booking online recording robust double-digit growth rates, although somewhat predictably booking online was the big winner during the year. The regular…

USD 1,195
Country Report

Booking in Denmark

Sep 2023

As travel suffered due to COVID-19 in 2020-2021, retail value in bookings also saw a clear decrease. With restrictions starting to lift in 2022, travel began to increase, with retail value in 2022 around the 2018-2019 level, with pent-up demand…

USD 1,195
Country Report

Booking in Ecuador

Sep 2023

As the pandemic's grip wanes, tourists, including a significant number of elderly travellers, have rekindled their passion for exploration, both domestically and internationally. The elderly, once deemed vulnerable during the pandemic, now venture…

USD 1,195
Country Report

Booking in Egypt

Sep 2023

The recovery and growth of travel intermediaries in the post-pandemic era have presented unique challenges, but through a series of strategic campaigns and initiatives, the industry has managed to make significant strides. These campaigns, coupled…

USD 1,195
Country Report

Booking in Finland

Sep 2023

COVID-19 dealt a serious blow to booking in Finland. At the height of the pandemic, outbound travel was minimal, compared to normal levels, although domestic travel became more appealing. However, increased domestic travel did not compensate for the…

USD 1,195
Country Report

Booking in France

Sep 2023

Booking sales have seen a strong recovery over 2022-2023. Industry players have benefited from the rearrangement of postponed travel bookings, with many consumers having postponed travelling abroad during the pandemic. After two years of restrictions…

USD 1,195
Country Report

Booking in Germany

Oct 2023

The second half of 2022 brought economic uncertainty to what had started as an optimistic year in travel and tourism. Nevertheless, travel remained a priority that consumers wanted to spend on, especially after saving up during the two years of…

USD 1,195
Country Report

Booking in Greece

Sep 2023

Given the strong increase in tourism flows, lodging, travel modes and foodservice had almost fully recovered to pre-pandemic levels by 2022, although this was not the case for intermediaries. Even though value sales in intermediaries posted a strong…

USD 1,195
Country Report

Booking in Hong Kong, China

Sep 2023

Booking through travel intermediaries is becoming increasingly popular amongst leisure travellers. Local consumers shifted to booking travel online during the pandemic due to greater convenience and accessibility. According to Euromonitor…

USD 1,195
Country Report

Booking in Hungary

Sep 2023

Hungarians traditionally pay close attention to foreign exchange rates when planning trips abroad, particularly summer holidays, as fluctuations can cause travel expenses to increase significantly in a short period of time. This was the case…

USD 1,195
Country Report

Booking in India

Dec 2023

On the back of a competitive pricing structure, the facility to cross-compare, and a seamless customer journey, travel bookings via online channels have gained further momentum, which is set to take the penetration of online travel bookings to 47% in…

USD 1,195
Country Report

Booking in Indonesia

Sep 2023

Online bookings are showing a significant growth trend in 2023. The repeal of PPKM at the end of 2022 has had a very positive impact on this category. Various promos offered by OTA, especially special price promotions for orders on certain dates, are…

USD 1,195
Country Report

Booking in Ireland

Sep 2023

Travel in Ireland has continued to recover in 2023, despite the challenges presented by high inflation and a drop in household budgets. In fact, summer bookings have approached pre-pandemic levels with consumers keen to travel again after a few years…

USD 1,195
Country Report

Booking in Israel

Sep 2023

Booking is set to see a full recovery to pre-pandemic sales levels in current value terms in 2023. However, a major factor driving value growth in both leisure and business bookings has been inflation driven price increases.

USD 1,195
Country Report

Booking in Italy

Sep 2023

Travel intermediaries and direct suppliers are both seeing strong growth in current value terms in 2023, with strong sales seen through online and offline and in business and leisure. As a result, booking sales are set to see a full return to…

USD 1,195
Country Report

Booking in Japan

Sep 2023

COVID-19 has changed various elements in businesses, from the implementation of working from home, to the normalisation of online meetings, and paperless applications and approvals. With such momentum, this has also triggered an acceleration of the…

USD 1,195
Country Report

Booking in Kenya

Sep 2023

The war in Ukraine has had a detrimental impact on the travel industry in Kenya, including the booking sector. The conflict has resulted in an overall increase in travel costs, making it more expensive for individuals to explore various destinations…

USD 1,195
Strategy Briefing

Booking in Latin America

Dec 2022

While Latin America has been recording strong growth in the last two years, booking sales are still below pre-pandemic levels, given the size of the losses seen in 2020. Dynamic performances are being registered across the region, in spite of the…

USD 1,325
Country Report

Booking in Malaysia

Sep 2023

Tourism Malaysia is looking for new ways to expand its reach and entice more travellers to book a holiday in the country. For example, Tourism Malaysia collaborated with Indonesian travel platform Traveloka on a smart partnership campaign to promote…

USD 1,195
Country Report

Booking in Mexico

Sep 2023

Booking has experienced remarkable current value growth, particularly fuelled by leisure travel, which is set to continue in 2023. Leisure travel encompasses holidays and recreational trips undertaken by individuals seeking relaxation, exploration,…

USD 1,195
Country Report

Booking in Morocco

Sep 2023

Retail sales of bookings continued to grow strongly in constant value terms in 2023. This rebound was driven largely by leisure travel, with a notable rebound in international arrivals from France, Spain and the UK. Here, the country benefits from…

USD 1,195
Country Report

Booking in New Zealand

Sep 2023

The robust rebound in bookings that began in 2022 has persisted into 2023, propelled by pent-up travel demand and increasing prices that have contributed to value sales growth. Despite air capacity constraints and labour shortages, available…

USD 1,195
Country Report

Booking in Norway

Sep 2023

The Norwegian tourism industry has faced unprecedented challenges due to the global pandemic. As a result, many businesses within the sector were forced to lay off employees as travel restrictions and lockdowns severely impacted tourism activities.…

USD 1,195
Country Report

Booking in Peru

Sep 2023

Booking services grew significantly in 2022 and have continued to grow, although to a lesser extent, in 2023. The category has yet to reach the level of sales seen immediately prior to the COVID-19 crisis, although it is close to doing so. Growth has…

USD 1,195
Country Report

Booking in Poland

Sep 2023

In order to look at the trends in booking, we look at the overall trends in travel. Polish consumers are re-embracing the opportunity to travel again after the pandemic restrictions were lifted, and we are seeing strong trends in both domestic travel…

USD 1,195
Country Report

Booking in Portugal

Sep 2023

Although the cost of living is on an upward trend, with high levels of inflation and rising interest rates, local people continue to favour travel in 2023, taking advantage of savings amassed during the pandemic making travel affordable. While some…

USD 1,195
Country Report

Booking in Romania

Sep 2023

The dynamic sales growth that was recorded in bookings in 2023 was mainly the result of the strong interest that many local consumers have in placing early bookings when planning leisure travel. This boom in booking travel and tourism products and…

USD 1,195
Country Report

Booking in Saudi Arabia

Sep 2023

Ever since the remaining COVID-19 related restrictions have been lifted there has been a strong demand among locals to start travelling again with many people having already gone back to all of their pre-pandemic travelling habits and more. Direct…

USD 1,195
Country Report

Booking in Singapore

Oct 2023

Business travel is experiencing a significant rebound in 2023, driven by the recovery of MICE events (Meetings, Incentives, Conferences, and Exhibitions), and complemented by sustainable initiatives. The return of well-known international events in…

USD 1,195
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