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Travel

Market research on the travel industry. Our reports feature a wea...

Market research on the travel industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

Country Report

Booking in Finland

Sep 2023

COVID-19 dealt a serious blow to booking in Finland. At the height of the pandemic, outbound travel was minimal, compared to normal levels, although domestic travel became more appealing. However, increased domestic travel did not compensate for the…

USD 1,195
Country Report

Booking in Egypt

Sep 2023

The recovery and growth of travel intermediaries in the post-pandemic era have presented unique challenges, but through a series of strategic campaigns and initiatives, the industry has managed to make significant strides. These campaigns, coupled…

USD 1,195
Country Report

Booking in Ecuador

Sep 2023

As the pandemic's grip wanes, tourists, including a significant number of elderly travellers, have rekindled their passion for exploration, both domestically and internationally. The elderly, once deemed vulnerable during the pandemic, now venture…

USD 1,195
Country Report

Booking in Denmark

Sep 2023

As travel suffered due to COVID-19 in 2020-2021, retail value in bookings also saw a clear decrease. With restrictions starting to lift in 2022, travel began to increase, with retail value in 2022 around the 2018-2019 level, with pent-up demand…

USD 1,195
Country Report

Booking in Croatia

Sep 2023

During 2023, strong value growth was recorded in booking in Croatia, with both booking offline and booking online recording robust double-digit growth rates, although somewhat predictably booking online was the big winner during the year. The regular…

USD 1,195
Country Report

Booking in Colombia

Sep 2023

The year 2023 proved to be challenging for intermediaries within the travel industry, largely due to the bankruptcy of Viva Air and Ultra Air at the onset of the year. These events imposed significant economic and financial difficulties on travel…

USD 1,195
Country Report

Booking in China

Sep 2023

Booking in China has seen a rapid shift from offline to online sales, as the country has one of the highest internet penetration rates in the world, and local consumers are accustomed to booking travel online. However, 2023 is set to see a temporary…

USD 1,195
Country Report

Booking in Chile

Sep 2023

In the current context, there are significant changes in the profile of tourists, with two dimensions standing out in their interaction with travel agents. Consumers have shown a preference for making their purchases through intermediaries such as…

USD 1,195
Country Report

Booking in Canada

Sep 2023

With the continuous increase in inflation and uncertainty around the timeframe for economic recovery, travellers are paying close attention to how much they are spending on their holidays. Travellers are keeping a close eye on special airline deals,…

USD 1,195
Country Report

Booking in Bulgaria

Sep 2023

The cost of a typical day in the sun on the Bulgarian Black Sea coast – the area that makes up what is now known as the fast-growing Bulgarian Riviera – remains far cheaper than most of its rival European resorts. This makes Bulgaria very attractive…

USD 1,195
Country Report

Booking in Brazil

Sep 2023

Flexible packages (travel packages with flexible dates), which were a solution to provide relief for players during the pandemic, have lost strength as they have turned out to be a “bargain that turned expensive” for both players and customers. In…

USD 1,195
Country Report

Booking in Belgium

Sep 2023

In 2023, leisure travel current value sales are expected to exceed their 2019 pre-COVID-19 pandemic level. As the threat of and measures related to the pandemic eased and lifted, Belgian consumers have been eager to travel. Leisure air travel,…

USD 1,195
Country Report

Booking in Austria

Nov 2023

In 2022, Austrian consumers were still very uncertain as a result of the Coronavirus (COVID-19) pandemic. They tended to err on the side of caution, booking complete travel packages via travel agencies. Otherwise, they preferred to book hotels…

USD 1,195
Country Report

Booking in Australia

Nov 2023

There has been a surge in popularity of online travel intermediaries since the reopening of borders, primarily due to the convenience they offer to travellers. This trend is particularly evident in domestic travel in Australia, where online travel…

USD 1,195
Strategy Briefing

Booking in Asia Pacific

Dec 2022

The recovery from the pandemic is already well under way in Asia Pacific, but it could take some time for booking sales to fully rebound, given the collapse seen in the travel industry in 2020. While most countries were recording very dynamic growth…

USD 1,325
Country Report

Booking in Argentina

Sep 2023

In booking overall, Despegar.com maintains a clear lead in 2023, with its closest competitor, Almundo, a distant second. Despegar.com is also showing the fastest growth amongst the top five players in booking. A notable change in the financial world…

USD 1,195
Strategy Briefing

Bleisure and the Future of Work and Travel

Nov 2022

The ability to add leisure to a work trip - bleisure - has traditionally been an important growth opportunity in hospitality. The pandemic, however, has transformed bleisure dramatically. While business trips in the classic sense are still below…

USD 1,325
Strategy Briefing

Asia Pacific Consumer Trends: How Self-love and Individuality are Taking Centre-stage

May 2023

The Asian consumer is changing. Traditional values that served the collective in terms of both society and the family are on the wane, with COVID-19 lockdowns accelerating a new focus on individualism and the self. This report explores how Asian…

USD 1,325
Country Report

Airlines in Vietnam

Sep 2023

During the review period, low-cost carriers experienced a more significant increase in both sales value and the number of passengers compared to full-service carriers. This growth can be primarily attributed to the more rapid recovery of domestic…

USD 1,195
Country Report

Airlines in Turkey

Oct 2023

With the waning effects of Coronavirus (COVID-19), airlines is set to perform well in 2023. Having easily exceeded 2019 pre-pandemic value (constant 2023 prices) sales in 2022, dynamic, if slower, growth is expected over the final year of the review…

USD 1,195
Country Report

Airlines in the US

Sep 2023

Following a steep decline in 2020, and a slow 2021, airlines in the US truly began their recovery in 2022. This year saw consumers return to international travel in a meaningful way, as well return to many tier-one domestic city destinations.…

USD 1,195
Country Report

Airlines in the United Kingdom

Sep 2023

The lifting of pandemic-related travel restrictions and all borders reopening in 2023 are contributing to an upsurge in passenger traffic, resulting in flight schedules gradually reverting to their pre-pandemic levels. With the desire to explore new…

USD 1,195
Country Report

Airlines in the United Arab Emirates

Sep 2023

Emirates Airlines has solidified its position in the United Arab Emirates with a remarkable turnaround, reporting soaring profits after a challenging period, and is set to extend its share in airlines in 2023. The airline’s success can be attributed…

USD 1,195
Country Report

Airlines in the Philippines

Sep 2023

The volume of passengers travelling by air surpassed pre-COVID-19 levels in 2023. This was due to the easing of pandemic-related restrictions, which encouraged consumers to revive any travel plans that had been put on hold during the pandemic.…

USD 1,195
Country Report

Airlines in the Netherlands

Sep 2023

The Dutch government increased the flight tax from EUR7.95 to EUR26.43 per passenger per outbound flight, starting on 1 January 2023. New climate and environmental regulations from the European Commission and the Dutch government will increase the…

USD 1,195
Country Report

Airlines in the Czech Republic

Sep 2023

Following an uplift in price points in 2022, the rise in flight ticket prices slowed down in 2023 due to stabilising energy prices, high levels of competition on the landscape, and growing flight capacity. However, a return to 2019 prices is not…

USD 1,195
Country Report

Airlines in Thailand

Sep 2023

The number of people travelling via air saw triple-digit growth for the second consecutive year in 2023, with volumes exceeding pre-pandemic levels. The return of tourists from other countries in Asia-Pacific, notably China, was a key contributor to…

USD 1,195
Country Report

Airlines in Taiwan

Sep 2023

The volume of people travelling by air more than doubled in 2023, supported by the relaxation of border control measures, both within Taiwan and neighbouring Asian countries. With air travel having been off-limits during the pandemic, there was a…

USD 1,195
Country Report

Airlines in Switzerland

Sep 2023

The airline industry in Switzerland has experienced a notable period of growth in 2023. Airlines have witnessed a significant increase in the number of passengers throughout the year, both internationally and domestically. The high booking inflow…

USD 1,195
Country Report

Airlines in Sweden

Sep 2023

In 2023, airlines in Sweden continue to see a rebound in passengers, as consumers place a higher importance on travel. Despite the relatively difficult economic climate, the volume of arrivals by air returned to pre-pandemic levels. However, air…

USD 1,195
Country Report

Airlines in Spain

Sep 2023

In February 2023, Globalia Group and International Airlines Group (IAG) reached an agreement for the sale of the entire airline company Air Europa. This closes a long process which began with the pre-agreement adopted in November 2019, later modified…

USD 1,195
Country Report

Airlines in South Korea

Sep 2023

Air Premier is an airline which initially launched in 2017. Unlike full service and low cost carriers, Air Premier is positioned as a "hybrid airline". Full service carriers are known to offer various airfares, but tend to be perceived as premium,…

USD 1,195
Country Report

Airlines in South Africa

Sep 2023

In 2022, airlines in South Africa faced unexpected challenges, leading to devastating consequences for the country's major competitors. Mango, the low cost carrier of South African Airways, had its licence suspended for two years, while Comair, the…

USD 1,195
Country Report

Airlines in Slovakia

Sep 2023

In 2023, air passenger traffic continues to recover from the harsh fallout caused by the COVID-19 pandemic, with retail value sales nearing pre-pandemic levels. Slovaks are returning to similar air travel patterns as seen before the pandemic, spurred…

USD 1,195
Country Report

Airlines in Singapore

Oct 2023

As it worked to recover from the pandemic's effects, the aviation sector generally confronted substantial problems in terms of staffing and fleet capacity. First of all, staffing became one of the biggest challenges for its recovery. Airlines lost a…

USD 1,195
Country Report

Airlines in Saudi Arabia

Sep 2023

With travel seeing a full return to pre-pandemic levels, airlines have been keen to take full advantage of the situation. This has included continuously adding new fre uencies and introducing new destinations and routes to their networks. This…

USD 1,195
Country Report

Airlines in Romania

Sep 2023

Low cost carriers remained the largest category of airlines in Romania in 2023 in terms of both value sales and passengers carried as it recorded stronger growth in passenger numbers than full service carriers, although full service carriers recorded…

USD 1,195
Country Report

Airlines in Portugal

Sep 2023

Airlines were severely impacted by the pandemic as it forced companies to adapt their offer, restructure their costs and redefine routes. With the gradual reopening of economies and air corridors, airlines are growing although the number of…

USD 1,195
Country Report

Airlines in Poland

Sep 2023

Air passenger traffic levels in 2023 demonstrate that consumers remain eager to travel, despite skyrocketing ticket prices. That said, the higher ticket prices, resulting from higher costs for operators, more robustly support value growth, while…

USD 1,195
Country Report

Airlines in Peru

Sep 2023

The number of passengers transported by airlines grew significantly in 2022, and has continued to grow in 2023, although to a much lesser degree. It has not yet reached the level seen before the COVID-19 crisis, although it is estimated that, in…

USD 1,195
Country Report

Airlines in Norway

Sep 2023

Amid the challenges faced by the industry, there have been notable developments that indicate a shift towards recovery and growth. One notable aspect is the restart of benefits, such as frequent flyer programs established at airlines. This move…

USD 1,195
Country Report

Airlines in New Zealand

Sep 2023

In late 2021, the New Zealand Government unveiled a phased approach to reopening the country's borders post-pandemic, spanning from July to October. However, prompted by quicker reopening timelines in other nations, the government expedited the…

USD 1,195
Country Report

Airlines in Morocco

Sep 2023

The number of people travelling by air continued to grow in 2023, with volumes exceeding pre-pandemic levels. Local airlines responded to the increase in demand by reopening routes that had been closed during the pandemic, as well as adding new…

USD 1,195
Country Report

Airlines in Mexico

Sep 2023

The Mexican travel industry has demonstrated a remarkable resurgence, including airlines, with regional routes and connectivity playing a crucial part in recovery and growth. A significant topic of discussion within the industry revolves around the…

USD 1,195
Country Report

Airlines in Malaysia

Sep 2023

Airlines in Malaysia experienced strong growth in terms of domestic flights in 2022 while international air travel is expected to rise significantly in 2023 now that global border restrictions have been lifted. As a result, the number of people…

USD 1,195
Country Report

Airlines in Kenya

Sep 2023

Kenya Airways (KQ) has extended its partnership with Kenya Open Golf Limited (KOGL) for an additional two years, reaffirming its role as the Official Airline Partner of the Magical Kenya Open. This collaboration aims to boost tourism in the country,…

USD 1,195
Country Report

Airlines in Japan

Sep 2023

Airlines is regaining momentum along with deregulation related to COVID-19, and the return of inbound tourism. However, the supply side has not kept pace with this recovery. The process of restoring the business structure is taking time, after many…

USD 1,195
Country Report

Airlines in Italy

Sep 2023

Airlines is seeing strong growth in 2023 both in terms of the number of passengers but also in terms of value sales. New routes, more connections and a stronger presence in Italy is all fuelling the dynamic growth being recorded by airlines, with…

USD 1,195
Country Report

Airlines in Israel

Sep 2023

Airlines have rebounded strongly in 2023 with sales seeing a full recovery in current value terms while passenger numbers are expected to come close to pre-pandemic levels by the end of the year. With the pandemic declared over by the World Health…

USD 1,195
Country Report

Airlines in Ireland

Sep 2023

Russia’s war in Ukraine coupled with the EU’s ambitious Zero Carbon policy continues to put pressure on fuel prices and this has led to a significant increase in the average ticket price for the end consumer. European regulators have introduced new…

USD 1,195
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