Taiwan

Real GDP growth in Taiwan slowed down to 1.3% in 2023, due to a drop in exports. The country still maintains an important position in the global economy, owing to its position as a leading supplier of machinery and electronic components to major…

During the first half of 2022, the high number of confirmed COVID-19 cases led to a significant portion of the population being under home isolation. This resulted in heightened demand for larger-sized drinking milk products, as well as shelf-stable…

Marginally positive value growth was recorded in current terms in dry dog food in 2024, despite volume sales falling over the course of the year. Throughout the year, value growth in the category was supported by the increasing consumer interest in…

Despite the threat of COVID-19 fading in 2023, dishwashing products integrating antibacterial features have continued gaining momentum among local consumers. More brands have incorporated the feature clearly on packaging while launching new…

Since Taiwan re-opened its national border at the end of 2022, many consumers travelled abroad, shifting spending from goods to experiences. This has led to reduced capital spent on dishwashers, in addition to other major appliances. However,…

Direct selling companies in Taiwan are undergoing a significant transformation as they adapt to the evolving retail landscape, with a notable trend being the embrace of digital transformation. Recognising the increasing prominence of e-commerce and…

Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…

Consumption of digestive remedies in Taiwan has picked up in 2023, with most categories set to register stronger volume growth or lower rates of decline than in 2022. This is mainly explained by the easing of the pandemic, in that people have become…

Overall volume sales of dietary supplements in Taiwan have picked up in 2023, with most categories set to show improved results in this regard as compared to 2022. As with vitamins, demand has been buoyed by the growing adoption of more holistic and…

As is the case across consumer health in Taiwan, herbal/traditional varieties have continued to gain popularity in dermatologicals in 2023 amidst rising awareness of the potentially harmful side effects and contraindications of active pharmaceutical…