Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Taiwan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The increasingly sophisticated character of consumer demand for dairy products continued to be driven by the effects of the COVID-19 pandemic throughout 2022, despite the fact that related restrictions were lifted in October of that year. Before…
Despite Taiwan aiming to live with COVID-19 and return to normal lifestyles, confirmed COVID-19 case numbers spiked in 2022 with more than 10,000 cases per day. In line with heightened health consciousness, which has been bolstered by the experiences…
Hot drinks in Taiwan performed positively in 2023, with growth in total volume sales slightly surpassing that recorded in 2022. This improvement was mainly due to an uptick in on-trade consumption as diminishing public fear of COVID-19 and the ending…
In keeping with the pattern witnessed over the latter part of the review period, sheer hosiery in Taiwan is set to contract in volume terms in 2023. Falling demand is partly explained by changing fashion preferences, with many younger women inclined…
Homewares registered modest growth in current value terms in 2023, thanks to the stabilisation of the home cooking trend, which took off during the pandemic. During the height of the COVID-19 crisis, many consumers turned their attention to the…
Retail volume sales of home video, which is dominated by LCD TVs, saw a decline in 2023, in contrast to the modest growth seen in the previous year. Households were reluctant to spend their hard-earned money on higher-priced consumer electronics, as…
Amidst the backdrop of increased demand for home accessories and furniture during the pandemic, home products specialists in Taiwan witnessed a steady rise in retail sales in 2023. This growth was propelled by the surge in online sales, with homeware…
While retail volume growth was positive in 2023, sales were hampered by a shift from spending on goods to services and experiences. As Taiwan ended COVID-19 restrictions at the end of 2022, many consumers were eager to travel abroad. This revenge…
Over the review period, home insecticides registered slight positive retail volume growth, as stronger disinfectant products were used since spring 2020, when the pandemic emerged, removing more environments suitable for insect larvae, thereby…
The market for home improvement in Taiwan saw continue growth in current value terms in 2023. Despite the uncertain economic environment, sales of products such as hardware, wall coverings and decorative paint, continued to perform well, as consumers…