Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Taiwan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In-car entertainment continued its downward spiral in 2023, a trend that is set to continue throughout the entire forecast period. In-car navigation saw the most significant decline in sales in retail volume terms, largely due to the deepening…
Retail volume sales of mobile phones continued to decline in 2023. Households were reluctant to spend their hard-earned money on discretionary purchases, as fears over inflation and interest rate rises took their toll on consumer confidence.…
Wireless speakers continued to drive growth in portable players in 2023, being the only product area to have recorded a positive increase in sales in retail volume terms. Compact, portable and affordable, as well as being compatible with “on-the-go”…
Wearable electronics continued to see a healthy performance in retail volume terms in 2023, supported by increased purchases of activity watches and smart wearables. Prevailing health and wellness trends and the high levels of convenience and…
The volume of people travelling by air more than doubled in 2023, supported by the relaxation of border control measures, both within Taiwan and neighbouring Asian countries. With air travel having been off-limits during the pandemic, there was a…